Dear Mike,


This idea letter is about as nutritious as your Super Bowl buffet. Light, fluffy, and fattening. Here are some of my favorite truth bombs dredged up from my career as a sales guy.

Choices and Priorities


"If you can't sell, drive" - Ivan Shore


"You need to spend less time dreaming about Emerald City, and more time building the Yellow Brick Road"

- Keith Cunningham


People say nothing is impossible, but I do nothing every day

Tough Love

"There are only two reasons you lose. You got outsold, or you shouldn’t have been there in the first place" - Charlie Nichols


"Cold calls are God's way of punishing you for not getting enough referrals" - Bill Cates


"In the future, there will be two kinds of people:

  1. Those who tell computers what to do
  2. People who are told by computers what to do
  • Mark Andreeson

I Never Thought About it That Way

If they can train a polar bear to ride a tricycle, they ought to be able to teach a salesperson how to qualify an account


When you fix sales, you break service. When you fix service, you break sales


"You need to know three things about every buyer:

Their church, their dog, and what kind of beer they drink"

Rob Fogelman

My Own Creations


Be thankful sales is hard. That’s why it pays so well


You don’t become an Olympic Swimmer by Dipping your Toe in the Pool


How can you put the rubber to the road when all you hire are retreads?


You are too busy mopping the floor to fix the roof

Two Guys on a Plane


#1: What do you do?

#2: I'm a Pediatric Psychologist. I deal with children all day

#1: Small world. I deal with children all day, too

#2: So what do you do?

#1: I'm a Sales Manager

Upcoming Events

Trans4mers Sales Leadership

South Beach, Miami

February 24-25

Channel Partners

The Venetian, Las Vegas


"Seven Figure Income Salespeople"


March 24-27

Session Link
Ancient History
Meet the "Hit Mann"
Mike Schmidtmann coaches business owners and sales leaders across the USA. He works to drive results in sales recruiting, new business development, and profitability.

Mike led sales for Inacom Communications for ten years. then founded and built a $30 Million business unit for SPS.

Mike produces the award-winning Trans4mers webinar series on IT sales and management subjects. He is a frequent public speaker on business topics.

He lives on a farm in Northern Virginia with his family and assorted horses, alpacas, goats and dogs.
Play "Stump the Chump"

E-Mail Mike with a vexing and perplexing question and you'll get a telling and compelling reply.
Mike Schmidtmann

(703) 408 - 9103
Mike@Trans4mers.net
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