Dear Coach O Community,


NIL has created exciting new possibilities for student-athletes-but being talented on the field is no longer enough.


Today's athletes must also understand branding, contracts, taxes, partnerships, social media, and the responsibility that comes with leading a business.


That's why I'm excited to invite student-athletes and their families to NIL Summer School, happening every Wednesday. As the NIL Partner for Coach O, I'm offering this FREE webinar

for you to become informed and educated.


Each weekly session is designed to help athlete families better understand the NIL landscape and develop a practical Gameplan to prepare their athletes to become NIL-ready.


Together, we'll cover topics such as:


  • Building a strong personal brand
  • Understanding NIL opportunities and responsibilities
  • Preparing for contracts, taxes, and partnerships
  • Using social media strategically
  • Helping parents confidently lead as Parent GMs
  • Developing the character and leadership needed to succeed beyond sports


Whether you're a student-athlete, parent, coach, administrator, or someone committed to developing the next generation of leaders, I'd be honored to have you join us.


REGISTER FOR NIL SUMMER SCHOOL HERE


NIL is about more than compensation. It's an opportunity to develop young people who are prepared to lead with confidence, character, and wisdom-in sports, business, and life.


I look forward to seeing you in class!


Raising the bar


Tanya Hughes

Founder & CEO


Sportspreneurs


Tanya@sportspreneurs.com


Suddenly CEO – Available everywhere August 4, 2026

Pre-Order with Barnes & Noble: https://www.barnesandnoble.com/w/suddenly-

ceo-tanya-hughes/1149446339?ean=9781636989921


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Copyright © 2026 Tanya Hughes, All rights reserved.

About Coach O and Coach O Event Management

Coach O, founded by Charles "Coach O" Oliver, is one of the nation's premier track and field event organizations. For more than three decades, Coach O has produced nationally recognized competitions while building trusted brands including Coach O Registration, Coach O Event Management, and Bags By Coach O. Today, thousands of athletes, coaches, schools, and organizations rely on Coach O services each season. Through its partnership with GK Media, Coach O Track is integrating the GKZID Media Locker to help athletes receive, preserve, and share the moments that define their athletic journey.

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