Well, here we are at the end of May and things are beginning to look up! Several of our members have chosen to remain closed thru the COVID Days while others remained open for business. Whatever your choice was, I hope you are all getting ready for what I feel will be a decent selling season this Fall. The public has been cooped up in their homes for 2+ months and have been staring at their outdated fireplaces and stoves and will be needing our services soon.
Hot news for the Washington dealers, the state is cracking down hard on companies not following rules concerning worksite and showroom rules if you are open and operating. L&I will be enforcing the rules. If you are not sure what you should be doing, there are resources on the NWHPBA website that can help you. The fines are steep and we also do not want to bring any attention to our industry for all our sakes.
While we were unable to have our Spring Conference, we have begun to produce webinars that will be offered throughout the summer months with Educational topics that would have regularly been available at the Spring Conference. Our first webinar on Social Media How To’s was a Big Success. Colleen Kitteridge gave an in-depth hands-on experience of how Facebook and Instagram can benefit your company when used properly. Feedback on her presentation was very positive! Stay tuned for June and July webinar topics.
As we start to look forward and get back into the swing of business again, keep in mind, customers will be anxious and cautious. Let them know you are open for business with your advertising. Your message should include that you are practicing safe and clean standards within your showroom and your service techs are properly outfitted to enter homes safely. Project a positive prepared image of your company at all times. Talking with your employees and keeping them informed and updated on current safety standards is critical to getting through this.
NWHPBA is here for you, to support you and guide you through these uncharted waters of COVID. Let us know if you need anything and we will respond.
Have a great Summer season and get ready for a fantastic Fall!