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Join us Next Week for the First NYSTIA Open Floor Advocacy Session
Next week, February 9th at 10:00 AM, the NYSTIA Advocacy Committee will host the first of quarterly Advocacy 'Open Floor' Sessions, inviting members from across the state to come together for candid, peer-to-peer conversations about advocacy and legislation affecting New York’s tourism industry. All are welcome!
Learn More & Register
| | | NYS 250th Initiative: Share Untold Stories from Your Destination | | |
The DEAI (Diversity, Equity, Accessibility & Inclusion) Committee has launched a special America 250 initiative called NY250: Untold Stories. This project is dedicated to uncovering, preserving, and uplifting the diverse, often overlooked, and historically marginalized stories that make New York State so extraordinary. By sharing these narratives, we aim to enrich our tourism landscape with greater inclusion, authenticity, and deeper understanding—ensuring that every corner of the state is represented and celebrated.
The goal is to collect 250 untold stories in the coming months, and we can’t do it without your help! We invite you to contribute an untold story. You’ll also find examples of stories that have already been submitted to inspire you.
Thank you for helping us honor New York’s full and vibrant history—and for being part of this meaningful statewide effort!
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- Olga Luz Tirado, NYSTIA DEAI Committee Co-Chair, Founder & President, O Communications & Solutions
- Nigar Hale, NYSTIA DEAI Committee Co-Chair, Executive Director, Watkins Glen Area Chamber of Commerce
| | Touchdown! Your Tourism Champions Booth Scores at Gillette Stadium | |
Travel show WIN! at Gillette Stadium. Your Tourism Champions booth was on display at the AAA Northeast Travel Marketplace on January 31st. We were joined in the booth by Katie Sheehy from the Lake George Chamber of Commerce & CVB. We had nonstop traffic in the booth throughout the show. Kudos to AAA Northeast for hosting...
Full Recap
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⚖️ Advocacy Matters to You |
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Next week, February 9th, the NYSTIA Advocacy Committee will host the first of quarterly Advocacy 'Open Floor' Sessions, inviting members from across the state to come together for candid, peer-to-peer conversations about advocacy and legislation affecting New York’s tourism industry. All are welcome! Learn More & Register
| | Governor Hochul and Commissioner Rosa Announce Bold New Chapter for the New York State Museum | |
Governor Kathy Hochul and Commissioner of Education Betty A. Rosa have announced the launch of Phase One of the transformation of the New York State Museum. Made possible by Governor Hochul’s historic $150 million investment in the Museum’s future...
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| | | January 29 Wednesday Webinar Recap | For those of you who missed last week's Wednesday Webinar An Exclusive Look at the Digital Maturity of Tourism Businesses in New York State with Carl Llewellyn and Lachlan Rigby of Wheresight, you can access the full recording and slide deck here. | | | The 'February 15-Miler' Challenge is Back! | |
Get outside, get some fresh air, and get active this February with the FEBRUARY 15-Miler Canalway Challenge. Start your Challenge February 1st; finish by the end of the month. Log miles anywhere in the Erie Canalway National Heritage Corridor, including parks, trails, communities and residential neighborhoods...
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| | | Vote for the Strong National Museum of Play as Best Museum! | |
USA Today has nominated The Strong as the “Best Children’s Museum” and “Best Pop Culture Museum” in the nation. Show your support! You can vote daily through February 9.
Vote Now
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Retirement Celebration in Honor of Carol Eaton
Event | Visit Syracuse | February 5
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NYSTIA Advocacy Open Floor Session
Webinar | NYSTIA | February 9
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| | NEW DATES for 2026: Times Union Travel Monthly Newsletter | |
Would you like to start driving on average 500-700 new clicks to your website every month? The monthly Hearst Media and Albany Times Union newsletter provides informative content, news, tips, and insights on regional travel for their engaged community of readers who enjoy travel! Their email marketing solution offers one of the largest, most comprehensive databases in the marketplace today, containing more than 300 available selects and over 134 million unique email records.
Learn More & Sign Up
| | | ROVA: The Magazine for Epic Road Trips America 250 Section | |
There’s still time to sign up for ROVA – The Magazine for Epic Road Trips NYSTIA Co-Op section in the April/May issue: 'Celebrate America 250 – NYS Road Trip Destinations' and reach 100,000 high-intent travelers. Receive bonus exposure with inclusion in a ROVA eBlast and banner ad on rovamag.com, This issue also features: America 250 Iconic Summer Road Trips, and Boozy Trails; both including NYS.
Reach out to Madelyn Roberts/MAR Media 516-662-9555 / madelyn.roberts1@gmail.com / Learn More
| | | Client Services Sales Manager, National Baseball Hall of Fame | |
The National Baseball Hall of Fame and Museum offers a unique and memorable setting for group visits, meetings, receptions, and other special events. The Client Services & Sales Manager oversees...
Learn More & Apply
| | | Communications Director, Explore Steuben | |
As Communications Director, you’ll lead our earned media, storytelling, and public-facing communications—helping shape how Steuben County is seen locally, nationally, and beyond. You’ll work closely with...
Learn More & Apply
| | | Thank you to our Partnership Community! | | | | |
WHAT WE DO:
We assist our members in advancing responsible, sustainable economic growth, local job creation, small business success and increased vitality in our destination communities by realizing the potential of New York State's tourism industry.
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