July 22, 2025

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Book Your Room Before It's Too Late!

Deeply Discounted Room Rate Expires on 8/8 - no Extensions!

Planning to join us at the 2025 NYS Tourism Excellence Awards & Summit? Make sure you book your stay at the Fort William Henry Hotel and Conference Center—our host venue in beautiful Lake George, NY.


We’ve secured an exclusive discounted room rate for NYSTIA members and Summit attendees, but you must reserve your room by August 8 to take advantage of this special offer. Please note: no extensions will be granted after this date, and availability is limited.


Don’t miss this opportunity to stay on-site and fully enjoy the conference experience alongside fellow tourism professionals from across NYS

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In This Newsletter:

Issue Feature:

- Book Your Room Now Before It's Too Late!

- NYSTIA Website Update

- Register Now: Immersion Experience #1 and DONYS Golf Tournament


Advocacy:

- Domestic travel going strong


Member News:

- Governor Hochul Announces Next Round of Smart Growth Grants

- New York Wine Classic Awards Announced


Events:

- 2025 Akwesasne Art Market

- State of the American Traveler August 2025

- 2025 NYS Tourism Excellence Summit


Featured Co-Ops:

- New York Family Media Co-Op

- Adara: The Ultimate Destination Marketing Solution


Job Postings:

- Communications & Outreach Manager, HRVG

Please Note: The NYSTIA website will be temporarily unavailable from Thursday, July 22 at 8:00 PM until approximately 9:00 AM on Friday, July 23 due to a scheduled server upgrade. We appreciate your understanding as we work to maintain a secure and efficient online experience.

Immersion Experience #1:

Explore America's Cleanest Lake on the Lake George Association's Floating Classroom

During this fun, fact-filled and free cruise, you'll measure water clarity, catch zooplankton, and investigate other water quality parameters — gaining hands-on insight into what it takes to keep Lake George clear and clean! Learn about the history of the Floating Classroom program, the importance of educating both residents and visitors about lake protection, and how this popular experience now reaches more than 2,000 participants each year.


Register Now - Capacity is limited to 25 people

Immersion Experience sponsored by Brookfield Renewable and Terraform Power

Be a Part of the Fun! Register for the DONYS Scholarship Golf Tournament

Wednesday, September 10, 2025 | 10 AM – 6 PM - Sagamore Golf Club

Tee Times Begin at 10 AM (every 8 minutes)

"Whether you shoot par or spend half the day in the trees, you’ll still walk away a winner for helping to shape the future of the hospitality industry."

Kathryn Cotter, DONYS Scholarship Fund Golf Tournament Committee Member, Discover Albany


Register Now - just $125 per Individual or $450 per Foursome

🗞️ NYSTIA News

Join us at the New York State Fair!

Volunteer to help promote New York State Destinations! Volunteers will receive a free parking pass and admission ticket for the day(s) you volunteer! Volunteer for a morning or an afternoon shift and enjoy the full day at the New York State Fair! Register today and choose your preferred day/shift.


Register Now

Call for Proposals! Share Best Practices/Case Studies in a Wednesday Webinar

The deadline to submit is July 31, 2025. Share a Proposal

Contact Brooke Wilson with any questions

⚖️ Advocacy Matters to You

NYSTIA is committed to bolstering your advocacy efforts with the new and improved NYSTIA Advocacy Action Center! Do you have an advocacy action that needs to be shared? Please contact us!

Industry News:

Governor Hochul Announces Next Round of Smart Growth Grants to Advance Sustainable Development

Governor Kathy Hochul has announced $3.8 million in funding available to communities and not-for-profits in the Adirondack and Catskill parks. The New York State Department of Environmental Conservation (DEC), in partnership with the Department of State...


Continue Reading

2025 New York Wine Classic Awards Announced

Governor Kathy Hochul announced the top winners of the 39th Annual New York Wine Classic, the premier wine competition celebrating the best of New York’s vibrant and world-class wine industry. These accolades reflect a continued tradition of excellence in winemaking...


View All Winners Here

Events & Webinars:

2025 Akwesasne Art Market & Juried Art Show

Event | Akwesasne Travel | July 25-26

Register Now

State of the American Traveler Survey Findings - August 2025

Webinar | Future Partners | August 06

Register Now

NYS Tourism Excellence Awards & Summit

Event | NYSTIA | September 10-12

Register Now

Featured Co-Ops:

New York Family Media Co-Op Program

New York Family is here to help you reach the decision-makers behind family travel—NY-DMA parents! These engaged planners are actively seeking experiences for both adult and family travel, and we make it easy for you to connect with them.


New York Family specializes in custom marketing solutions, including:

  • Sponsored and branded content
  • Print (600,000 monthly readership)
  • Digital + email (160,000+ opt-in subscribers)
  • Live events & more!


Learn More & Sign Up

Adara: The Ultimate Destination Marketing Solution

Achieve your marketing objectives with the power of Adara’s 2.1 billion digital identities sourced from over 270+ travel and entertainment data partnerships such as Marriott, Choice, Wyndham, Kayak, OpenTable, Ticketmaster, and more! With the power of their data sources, Adara helps you acquire new high-value visitors/customers and activate repeat visitors/customers through managed media campaigns.



Learn More & Sign Up!

Job Postings

Communications & Outreach Manager, Hudson River Valley Greenway

The Hudson River Valley Greenway has created a new position of Communications and Outreach Manager to develop and coordinate all organizational communications, outreach...


Learn More

Become a Member | Join the Partnership Community

Volunteer at a 2025 Travel Show | Submit a Workshop Proposal

Be a 2025 Tourism Champion | New Yorkers: Take Your Vacation Toolkit

Thank you to our 2025 Partnership Community!

WHAT WE DO TOGETHER:

Advancing responsible, sustainable economic growth, community revitalization, small business success, job creation, quality of life and pride of place by realizing the potential of New York State's tourism industry and facilitating the success of NYSTIA members.


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