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Register, Book Your Room and Save! Do not miss your chance to stay close to the conference at a preferred rate. Book your room today and register now (early bird registration discount expires March 31) to ensure you are part of this year’s event!
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New Tourism Excellence Awards Category:
Tourism Advocacy
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Nominees for the new Tourism Advocacy Award demonstrate exceptional leadership advocating for the tourism industry at the local, regional, or state level. Nominees exemplify a commitment to elevating tourism’s economic, social, and cultural value through policy engagement, funding advocacy, stakeholder education, or legislative initiatives that strengthen New York’s tourism ecosystem.
All Award Categories | Nominate Now
| | | Donate to the Scholarship Auction! | |
The Destinations of New York State Scholarship Auction (held 4/22 at the Conference) is an annual event dedicated to raising funds for the Destinations of New York State Scholarship Fund, supporting the next generation of tourism professionals. There is still time to donate individual items and/or combine items to create special packages! There is no limit to what and how many items you can contribute.
Donate Now | About the Auction
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Supporting Agritourism Throughout New York State
Pre-Conference Session
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Hear from Cornell Cooperative Extension educators Lindsey Pashow and Laura Biasillo about how TPA’s and agritourism operators are working together to support agritourism. These agritourism stakeholders will share information about educational resources that have been developed for agritourism operations, and how to create stronger partnerships with agritourism operations.
About this Session
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March 25| 9:15-9:45 AM | Free | Register Now
Beyond the Pour: How DMOs Can Turn Wineries, Breweries & Culture
Into Destination Drivers
Featuring panelists from Visit Buffalo, Tour Cayuga, and Visit Ithaca
| | This webinar, led by Kelly Fitzpatrick from Zartico and featuring panelists from visit Buffalo, Tour Cayuga, and Visit Ithaca, will showcase real success stories while helping you better understand who your food and beverage visitors are, what motivates them, and how to turn those insights into measurable marketing success. You’ll leave with actionable insights and a deeper understanding of how to continuously learn from your data to refine strategies and drive long-term growth. Register Now | | March 18 Webinar Recap: For those of you who miss last week's Wednesday Webinar Cross-Border Impacts in New York State: 2025 Wrap-Up with Sally Donovan and Jamie Mageau from Rove, you can access the recap and full recording here. | |
⚖️ Advocacy Matters to You |
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Contact Your Members of Congress: Week six of an unfunded Transportation Security Administration (TSA) is now in front of us and the strain is showing. Take a moment to contact your members of Congress—particularly in the Senate—and urge them to immediately fund TSA.
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Two Minutes for Tourism Advocacy: The NYSTIA Advocacy Committee is gathering input on ways we can improve the Tourism It's Everybody's Business (TIEB) printable documents on our website. Share Your Thoughts.
| | New Member Introduction: Mindy Yoder from Rest by the Willow | |
Please welcome Mindy Yoder, founder of Rest By The Willow and Wellness Dietitian and Certified Travel Coach, to the NYSTIA Community! With roots in hospitality, she began her career as a Restaurant Guest Service Manager at the Polynesian Resort at Walt Disney World, followed by a role as Sales Manager at Hyatt...
Meet Mindy
| | | Recap: New York Accessible Travel Conference |
The New York Accessible Travel Conference marked a historic moment for the tourism and meetings industry, placing accessibility and disability inclusion at the center of the conversation from the start. Designed to be intentionally accessible, the conference convened leaders from tourism, arts and culture, transportation, government, and destination organizations to share knowledge...
| | Click the thumbnail above to watch the full video recap! | | SLELO PRISM March Blog: A Sweet Tradition Worth Protecting | |
Invasive pests like the spotted lanternfly, spongy moth, and longhorned beetle can have negative impacts on our natural ecosystems such as reducing the health of the very trees that produce maple syrup. Protecting sugar maples means protecting the future of this sweet, golden delight. You can help by learning to identify...
Continue Reading
| | | NYS 250th Initiative: Share Untold Stories from Your Destination! | |
The DEAI Committee has launched a special America 250 initiative, NY250: Untold Stories, dedicated to uncovering, preserving, and uplifting the diverse, often overlooked, and historically marginalized stories. The goal is to collect 250 untold stories, and we...
Contribute an untold story
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Why Food Donation Works
Webinar | CET | March 24
Learn More
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Destination Decisions
Webinar | Future Partners | March 24
Learn More
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Turn Wineries, Breweries & Culture Into Destination Drivers
Webinar | Zartico | March 25
Learn More
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ROVA: The Magazine for Epic Road Trips
June/July Theme: Road Trip Adventure Destinations and Follow the Wine Trail
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ROVA Magazine is a travel lifestyle magazine focused on road trips and outdoor adventure. Sign up for the upcoming June/July issue special NYSTIA section, with ROVA content featuring:
- The Road Trippers Adventure Guide: Bike, Paddle, Hike
- Vines & Vintners: Winery Road Trip
- The Produce Trail: Farm Visit
Learn More & Sign Up! - Sign Up by April 7
| | | DiscoverUpstateNY.com - The Premier Travel Website for Upstate NY | |
DiscoverUpstateNY.com (DUNY) is the award-winning premier travel website exclusively promoting tourism across all nine regions of Upstate New York. Inspiring travelers to Find Your Adventure, DUNY provides content and intuitive tools to curate unforgettable trips.
Ask about programs promoting: America 250, 4 Season Destinations, Wineries, Breweries, Parks and more in your region.
Reach out to Madelyn Roberts/MAR Media 516-662-9555 / madelyn.roberts1@gmail.com / Learn More
| | | Thank you to our Partnership Community! | | | | |
WHAT WE DO:
We assist our members in advancing responsible, sustainable economic growth, local job creation, small business success and increased vitality in our destination communities by realizing the potential of New York State's tourism industry.
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