Thank You, Tourism Champions & Travel Show Volunteers! | |
As we wrap up our 2025 travel show season, we want to say THANK YOU to all the Tourism Champions and to everyone who volunteered in the booth or assisted with the booth in any way. We would not be able to promote and tell stories about all the fantastic destinations...
Thank You to Our Volunteers
| | | 2025 NYSTIA Member Meeting & Virtual Holiday Party | |
Get ready to celebrate the season at the at the Annual NYSTIA Member Meeting & Virtual Holiday Party! Raise a glass with your favorite New York State beverage, connect with peers, and hear the latest updates from NYSTIA during the Member Meeting.
3:00 - 4:00 PM - NYSTIA Member meeting, brief agenda, speakers
4:00 - 4:45 PM - Door prizes, trivia, and festive fun!
Register for Free
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November 26 | 9:15-9:45 AM | Free | Register Now
Advocacy Planning...But Explained Like It's the Macy's Thanksgiving Day Parade
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Let's talk Advocacy! Join us the day before Thanksgiving for our next Wednesday Webinar where Josiah Brown, AKA the New York Sherpa, will share updated, timely, and important advocacy talking points to support you in securing your budget. Or, in the Sherpa's words:
"Who wants to talk about Advocacy on Thanksgiving week?? The Sherpa...duh...(that should have been more obvious). Join the Sherpa to find out the right order of Advocacy Floats, who dances, who sings, what the industry equivalent of a giant SpongeBob Balloon is...and of course... how to make sure Santa comes with a big bag of treasures every year (that's your budget if you didn't get that the first time)." Learn More & Register
| | November 19 Webinar Recap: For those of you who miss last week's Wednesday Webinar Zoomed In or Zoomed Out: Destination Strategies in Contrast with Dylan Forsyth from Zartico, you can access the full recording and slide deck here. | | |
⚖️ Advocacy Matters to You |
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U.S. Travel: In new research, U.S. travel reports early indications of another record-setting holiday week of travel, a decrease in international arrivals, and a consistent desire for domestic travel. View all research.
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VISIT USA Act: The VISIT USA Act, introduced in Congress would restore critical funding to Brand USA—America’s destination marketing organization—as the nation prepares to host a decade of global events including the 2026 FIFA World Cup, America 250 and the 2028 Summer Olympics. Continue reading on ustravel.org
| | New Member Introduction: Garrett Tyler-Parker from Tourism Research Australia (Austrade) | |
Please welcome Garrett Tyler-Parker, Director Analysis & Insights at Tourism Research Australia (Austrade), to the NYSTIA Community! Tourism Research Australia (TRA) is Australia's leading provider of quality tourism intelligence across both international and...
Meet Garrett
| | | NYS Canal Corporation Announces RFQ in Support of the On the Canals Program | |
The New York State Canal Corporation (NYSCC) announces this Request for Qualifications (RFQ) to identify qualified providers to develop & operate, and/or support, a variety of recreational adventures, available to people of all abilities, in a NYS Canal System location...
Continue Reading
| | | A Titanic Experience is Coming to the Capital Region | |
Following the success of immersive exhibitions like Van Gogh, Claude Monet, Dinos Alive! and The Art of the Brick, a powerful new experience is set to make its Capital Region debut. Titanic: An Immersive Voyage – Through the Eyes of the Passengers will open at Armory...
Continue Reading
| | | | | Advocacy Planning...But Explained Like It's the Macy's Thanksgiving Day Parade | |
Wednesday Webinar | New York Sherpa | November 26
Learn More & Register
| | | | Trail Towns: Boosting New York's Outdoor Recreation Economy | | AAA Northeast End of the Year Special | |
Inspire over 1.5 million AAA members in your drive market with AAA Northeast's Premier Digital Marketing Program – and save 40%! The NYSTIA Co-Op feature will appear in the AAA Northeast’s Digital Publication YourAAA (MA, RI, CT, NY and NJ) reaching 1.6 million travelers.
Reach a Highly Engaged Audience of Travelers with AAA Northeast, including a dedicated email sent to 1.5M members driving readers to a hosted content article, recommending your destination and inspiring travel through the trusted brand of AAA and content marketing, and more!
Learn More & Sign Up
| | | 2025 Wheresight Digital Marketing Initiative | |
Stay ahead in a rapidly evolving tourism landscape with the Wheresight Digital Maturity Accelerator (DMA)—a program designed to assess, benchmark, and boost your destination’s digital performance. Through customized dashboards, actionable roadmaps, and expert mentorship, Wheresight helps tourism organizations and operators enhance marketing, sales, and operations for measurable growth and smarter, data-driven decisions.
Learn More & Sign Up!
| | | Two Open Positions, Oneida County Tourism | |
The Destination Engagement Manager plays a key role in connecting Oneida County Tourism (OCT) with our local partners, businesses, organizations, and residents. This position..Learn More & Apply
The Communications Marketing Manager drives Oneida County Tourism’s brand, marketing, and communications initiatives. This role leads creative campaigns and storytelling that...Learn More & Apply
| | | Thank you to our 2025 Partnership Community! | | | | |
WHAT WE DO:
We assist our members in advancing responsible, sustainable economic growth, local job creation, small business success and increased vitality in our destination communities by realizing the potential of New York State's tourism industry.
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