Kick Off 2026: Register for These Upcoming Events: | |
2nd Annual Winter New York State 250 Commemoration Summit
February 11 | New York State Museum's Huxley Theater
| The Office of Cultural Education invites you to join us for updates and presentations (propose one from your organization!) from a variety of state officials, cultural, history and tourism entities and executives. This will be the first 250 Commemoration Summit streamed live for those who cannot attend in person. Register for free | | |
2026 New York State Tourism Conference
April 22-24, 2026 | Utica, NY
| Join tourism professionals from across the state and country for three days of learning, collaboration, and inspiration. This annual event unites industry leaders to explore the trends shaping New York’s tourism future. Register & Book Your Room | | NOTE: Partners and Tourism Champions are already pre-registered per your agreements! | | |
Nate Gresock is busy onboarding new and renewing Tourism Champions for 2026, preparing your brochure inventories to start the Travel Show 2026 schedule. Use this link if you haven't signed up yet!
Busy January! The Tourism Champions exhibit booth will be at the Travel & Adventure Shows in Washington DC (Jan 17-18) and New York City (Jan. 24-25), the AAA Pittsburgh Travel Showcase (Jan. 23-25) and the AAA Northeast Marketplace (Jan. 31) at the Gillette Stadium (Boston area).
| | Be a 2026 Tourism Champion! Use this link. | |
⚖️ Advocacy Matters to You |
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U.S. Travel has announced that Destination Capitol Hill will be held on April 14-15, 2026. "With major global events on the horizon including the 2026 FIFA World Cup, America250, the 2028 and 2034 Olympic and Paralympic Games, and the 2031 and 2033 Rugby World Cups, the world’s attention is turning to the United States..."
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RSVP to Retirement Celebration in Honor of Carol Eaton
Thursday, February 5, 2026 | 3-6 pm
| All are welcome to join the team at Visit Syracuse for a special retirement celebration in honor of Carol Eaton, Senior Vice President at Visit Syracuse. If you plan on attending, please RSVP by January 25, 2026. | | |
Take Off, New York Example Social Media Post
2026 Kick Off
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Happy 2026! 🎉 What do you want more of in the year ahead? With Plan for Vacation Day coming up on January 27, now is the perfect moment to look at your calendar and start planning some time off for yourself. Let's make 2026 the year of actually using all of our earned PTO 🗓️
Even planning time off can bring a sense of calm and something to look forward to. Consider adding 'making time for yourself' a part of your New Year's resolution. Plan ahead and Take Off, New York! #TakeOffNY #SammysSuitcase #UseYourPTO
Suggested Graphic: Download the easy-to-use poster template, add your destination logo and photo to encourage people to plan travel to your destination this year, and share with your network!
| | Access the free Take Off, New York media kit | | | |
Retirement Celebration in Honor of Carol Eaton
Event | Visit Syracuse | February 5
Learn More
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New York State Economic Development Council Conference
Event | Economic Development Council | February 10
Learn More
| | DiscoverUpstateNY.com: The Premier Travel Website for Upstate NY | |
Presenting a fresh new look and design, increase tourism by 'Sharing Your Adventure' starting at just $300!
40,000 – 90,000+ Monthly Visits*: DiscoverUpstateNY.com reaches thousands of potential travelers interested in visiting and engaging in your offering. Learn more about their programs promoting: America 250, 4 Season Destinations, Wineries, Breweries, Parks and more in your region.
Learn More & Sign Up
| | | Wheresight Digital Marketing Assessment | |
The Wheresight Digital Maturity Accelerator (DMA) provides an integrated approach to measure, benchmark, and enhance the digital maturity of tourism operators. Their comprehensive packages offer actionable insights, bolster digital transformation, and improve performance across key areas like marketing, sales, and operations—all tailored to your specific needs and goals.
Key features include: custom dashboards, roadmaps, mentorship, benchmarking tools, and more!
Learn More & Sign Up
| | | Paid Media and Data Strategist, Regional Office of Sustainable Tourism | The Paid Media and Data Strategist will support the planning and execution of advertising campaigns to reach and influence the right audiences to support goals....Learn More & Apply | | | Thank you to our 2025 Partnership Community! | | | | |
WHAT WE DO:
We assist our members in advancing responsible, sustainable economic growth, local job creation, small business success and increased vitality in our destination communities by realizing the potential of New York State's tourism industry.
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