February 2, 2021
OREGON SOUTH COAST REGIONAL TOURISM NETWORK
REMINDER TO SIGN UP TODAY!
OSCRTN NETWORK MEETING FEBRUARY 24, 2021

Join OCVA’s Arica Sears and Zak Shelhamer as they discuss how destination management and destination marketing can work hand in hand to inspire visitation to nature-based destinations like Oregon’s South Coast. Integrating stewardship messaging into inspirational messaging can invite responsible visitors to be mindful in your destination while also showing them how to visit like a local. 

Topics:
  • Understanding the Visitor Lifecycle 
  • Working with land management agencies like OPRD, USFS, USFW, ODOT, ODF to understand tourism impacts. 
  • Creating a unique invitation that doesn’t turn people away. 
  • Bringing sustainable tourism to your destination 

Speakers: 
Arica Sears - Deputy Director, Oregon Coast Visitors Association
Zak Shelhamer - Director of Marketing + Sales, Oregon Coast Visitors Association

OSCRTN Zoom Meeting
February 24, 2021 at 1pm marketing@thepeoplescoast.com
TRAVEL OREGON'S SMALL BUSINESS MARKETING SERIES

The Small Business Marketing Series Travel Oregon ran last fall through their Virtual Training, Engagement, and Assistance program will be continuing this winter/spring with some sessions we think will be very valuable for small and medium-sized businesses as well as DMOs. 
 
Demystifying SEO 
Thursday, Feb. 11, 12-1 p.m.
 
Content Strategy 
Thursday, Feb. 25, 12-1 p.m.
Registration will open on Feb. 11

Please share information about this series with businesses in your area! Recordings from the three sessions offered in the fall are available on Travel Oregon's YouTube channel and can also be accessed via the series page linked above.
DESTINATION CAPITOL HILL: US TRAVEL INDUSTRY

At Destination Capitol Hill (DCH), March 17, 2021, join hundreds of industry colleagues in pushing travel's next great chapter forward through direct touchpoints with your lawmakers in Congress. We'll speak with a unified voice delivering one powerful message—travel is essential to bringing Americans together, refueling the economy, and rebuilding the workforce.

During this virtual event, we will coordinate your meetings with lawmakers from your state and district and we will collectively call on Congress to help forge travel's path forward. Prior to your meetings, we will prepare you to speak to our industry's most pressing priorities—those that will ensure we have continued relief to sustain the pandemic's effects and stimulus solutions to drive travel demand and jumpstart our long-awaited recovery.

Registration for the Destination Capitol Hill virtual event is complimentary—I urge you to register today so that we maximize our impact and begin to lock in "face-to-face" meetings with as many lawmakers as possible.
WINNERS ANNOUNCED IN WILD RIVERS LAND TRUST
PHOTO CONTEST

The winning results of Wild Rivers Land Trust’s inaugural photo contest are in and we are excited to share them on our website. This new event was designed to help share the natural abundance of wildlife on private lands along the southern Oregon coast. The 2020 Wild Rivers Land Trust Outdoor Photography Contest paired regional private landowners with wildlife photographers for a friendly competition showcasing water, land, wildlife, and plants found on the Oregon South Coast. The contest teamed each photographer with a landowner who competed with other teams to photograph a diversity of wildlife, plants, and scenery.

This is the first of its kind on the Oregon Coast with plans to expand the event in 2021. In 2020, the prize purse was $3,500 for the winning teams, over 7 categories, split evenly between the landowner and the photographer on the team. It is modeled after a successful long-running event in Texas.

An online event awards ceremony will take place on February 4, 2021, via Zoom – click here to register. We invite you to help us choose a People’s Choice Awards allowing anyone to select their favorites, click here.

Many thanks to our current sponsors: Wild Rivers Coast Alliance and Travel Southern Oregon Coast. Sponsorships will be available for our next contest and include opportunities to display and/or purchase winning images and help us expand the event and its positive impact in the future. Contact ann@wildriverslandtrust.org if you are interested.

2020 Teams
• Bandon Dunes Golf Resort with photographer Steve Dimock
• Camp Myrtle Wood with photographer Steve Holt
• Chisolm Ranch Coquille with photographer Michael Sherman
• Collier Farm with photographer Peter Pearsall
• LaBelle Retreat with photographer Kara Long
• Pistol River Ranch with photographer Steve Miller
• Wahl Ranch with photographer Rowland Willis
Oregon South Coast Regional Tourism Network
Pressing Sand!
541-347-5653
PHOTO CREDITS: South coast at sunset by Tim Peterson. Barn Photo courtesy of Travel Oregon. Capitol Hill image courtesy of US Travel Industry. Photo contest promo courtesy of Wild Rivers Land Trust.