Update on Milk and Dairy Restrictions
at Retail
New England Dairy along with our partners at American Dairy Association North East have been connecting with retailers throughout the region to gain insight into milk and dairy restrictions (limits on the number of dairy items people can purchase) and how to address them. As you know, there is no issue with the supply of milk from producers.
 
The retail chains who have responded indicated that there are no restrictions on fluid milk from the corporate level. Some locations have restrictions on butter due to challenges getting enough butter in stock from distribution centers to keep pace with consumer demand. Dairy managers may post restriction signs when on-shelf stock becomes low to maintain some supply.
 
We are maintaining communications with processors to explore ways of helping solve for the distribution challenges at retail. 
 
If you are at a store and see a sign restricting purchases of dairy, please contact the dairy manager to ask questions, educate, and have the signs removed. Two important points you can make are:
  1. By putting up the signs, the store signals to consumers there is a dairy shortage, when there is not. Supply is plentiful.  
  2. Putting up the signs limits store sales and has a negative impact on dairy farmers in the community, who need your help now more than ever.
Building Sales and Trust During COVID-19
As retail sales level off and food service sales have slowed, we've partnered with co-ops, processors, and brands to connect them with markets for their products. Processors are looking at ways to lower the fluid milk oversupply by bottling milk for food banks. The USDA has established a reimbursement program for processors who bottle milk for food banks at their own cost, and we are helping connect interested processors with this program. We are working with food banks to determine their capacity for accepting and distributing donated milk within their networks. 
 
Nationally and locally, checkoff is maintaining our mission of building sales and trust for U.S. dairy farmers, as well as helping those in need during this time. Read about the initiatives that checkoff is leading from DMI CEO Tom Gallagher.
Are you active in your community? Partnering with a hunger relief organization? Let us know so we can share positive stories of dairy farmers supporting their communities with the media.
New England Dairy | 1034 Commonwealth Ave. | Boston, MA 02215 |  NewEnglandDairy.com
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