New England Dairy Launches Give A Gallon Campaign
Yesterday we launched a regional marketing campaign asking New Englanders to donate milk to their local food bank through GiveAGallon.com. Amid the COVID-19 pandemic, we know that people want to find ways to help - donating milk helps dairy farmers by securing a market for their milk
families who are struggling with food insecurity.
This campaign will run throughout the month of May and includes digital and TV advertising, shareable social media content, newsletter articles, and our website. The ad will run on television stations across New England through Friday, May 15.