Myrtle Beach is a coastal city on the east coast of South Carolina. The area attracts over 20 million visitors annually and is called the "Golf Capital of the World", featuring nearly 100 golf courses. Myrtle Beach is ranked as the second fastest-growing metropolitan area in the country (per 2018 census estimates) and the MSA population is forecasted to grow to triple the national average over the next five years.
The hospitality industry employs about 28.3% of the city's workforce. Tourism and hospitality bring in over $7 billion into the city's economy and provide over 4,000 jobs. Myrtle Beach has approximately 425 hotels, with many on the beachfront, and approximately 157 accommodation units in total. The area is also home to over 80 golf courses and over 30 miniature golf courses. The Myrtle Beach Boardwalk opened in 2010 and has been recognized as the nation’s #3 boardwalk by National Geographic, as well as one of the best US boardwalks by Travel + Leisure magazine.
Myrtle Beach's upward growth trajectory has had a direct correlation to the multifamily market as fundamentals remain ripe as ever. From now through 2027, AxioMetrics projects 36% rent growth, catapulting Pace Village's standing in the market. The immediate area surrounding Pace Village boasts top-tier demographics with high household incomes ($93k), a dominant white-collar workforce (64%), and strong population growth (11% through 2026).
• #1 Fastest Growing City in the U.S.
[U.S. News & World Report, 2022 and 2021]
• Top 20 Traveling Destinations in the U.S.
[Newsbreak, 2022]
• Travelers' Choice Award
[TripAdvisor, 2021]
• #9 America's Best Small Cities
[Resonance Consultancy, 2021]
• #3 Top City Job Seekers Are Flocking too
[Realtor.com, 2021]
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