At Ames Watson, we're always looking for fresh ideas! So, we launched a brand accelerator called Ames Watson Brands (AWB) out of our New York City office. We are seeking more investment opportunities (control or minority) to expand our current portfolio of fun and interesting brands. What's a brand accelerator? Check out our Q&A below for more information.

Q: What’s a brand accelerator?

A: We assembled a team of 10 experts to support our brands in key areas such as E-commerce, sourcing / planning, merchandising / design, finance and general back-office support.

Q: Is AWB only investing in apparel companies?

A:  No, we'll look at interesting brands in any industry and consider both minority and majority investments.

Q: Is AWB only seeking smaller, growing companies?

A: No, we are targeting companies with revenue starting at $20 million and up to $2 billion. AWB’s parent company, Ames Watson, will make investments in companies with up to $5 billion in revenue.

Q: What are some of AWB’s strengths?

A: Aside from capital, we bring strategic relationships, data-driven decision making and a strong, hands-on operations team.

ABOUT THE COMPANY

Ames Watson Brands is one of numerous investment platforms within Ames Watson, a private holding company with permanent capital that purchases, transforms, and partners with companies to create long-term value. With a portfolio of over $2 billion in revenue, our strategies are based on bringing more than just capital to companies. We bring know-how, problem-solving, deep resources, and experience to grow companies and move them past “inflection points.”