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February has always held a special place in the wedding industry—and for good reason. Not only is it the month of love, but it’s also National Weddings Month, a designation proudly established by the Association of Bridal Consultants many years ago to recognize the impact, artistry, and professionalism of our industry.
What began as a way to celebrate weddings has grown into something much bigger: a reminder of the role we play in helping couples navigate one of the most meaningful seasons of their lives. From the first inquiry to the final send-off, our work matters—and February gives us the perfect moment to reflect on that purpose.
As we step into the second month of the year, there’s a powerful energy in the air. Engagement season is in full swing, new inquiries are coming in, and many of you are setting intentions for how you want this year to look—for your business and for yourselves. February is that sweet spot where excitement meets action, where ideas begin turning into plans, and momentum starts to build.
It’s also a wonderful reminder that growth doesn’t happen overnight. Just like relationships, businesses flourish with consistency, care, and community. And that’s exactly what ABC is here to provide—support, education, connection, and opportunity every step of the way.
A special reminder: Our Trendsetter Awards applications officially open today! These awards are designed to recognize innovation, leadership, creativity, and excellence within our community. Whether you’re applying for yourself or nominating someone who inspires you, I encourage you to take part. Your work deserves to be celebrated.
As we continue through this exciting season, I encourage you to stay engaged, lean into your goals, and take advantage of all that ABC offers. This year is full of potential—and I can’t wait to see what you accomplish.
With gratitude and excitement for what’s ahead,
Veronica M. Foster, MWP
President, Association of Bridal Consultants
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