After a break around the holidays, we've hit the ground running!


Want to know more about Capital Region USA and how to work the international market? Register now for our one-hour CRUSA 101 webinar on February 7th. 


You'll learn how we promote the region to overseas leisure travelers and how pricing/bookings work in the industry through a session by ALON Tourism Solutions. RSVP today!


Registration for the 2024 Global Travel Exchange in Charlottesville will open before the end of the month. Be on the lookout for the announcement to save your space for the 3rd annual GTE!


Hope your year has started off well. Make a resolution to get more involved with CRUSA!


Happy New Year!

Scott Balyo

Executive Director

Scott Balyo
Executive Director

Take Our Industry Survey

CRUSA celebrated its 25th anniversary in 2023. Since this regional partnership began, our destination has grown tremendously, the travel landscape has evolved, and we've weathered many challenges together. 

For our program to remain relevant for the next 25 years, we naturally look to you, our destinations, accommodations, attractions, and travel providers to help us shape the future of our organization. 

To assist in this effort, please take a few moments to complete a brief survey. Your input is valuable in assessing our current markets, programs, and overall impact.

Thank you for sharing your time and feedback. 

Take the Survey


Learn more about the power of international visitation to the Capital Region! Hosted Wednesday, February 7 from 10:00-11:00 A.M, CRUSA 101 will provide an overview of CRUSA's efforts to sell the region overseas and highlight opportunities for travel suppliers to sell their product to buyers and travelers. Industry experts, ALON Tourism Solutions will guide participants through the buying process and offer actionable takeaways to start engaging with this key travel market.

Register for CRUSA 101

Sales Update

French Sales Mission

Representatives from Destination DC, Washington Dulles International Airport, Virginia Beach, and Virginia Tourism Corporation joined CRUSA on its annual French Sales Mission hosted December 11-15. The mission included meetings with 13 agencies in Paris, three agencies in Brussels, and more than a dozen buyers and airline representatives during a luncheon presentation in Amsterdam.

Leads Available

Leads from Brand USA Travel Week U.K. & Europe are now available. Contact Kimberly Petersen to receive the leads report.