News & updates from your LA Travel Association

LTA and LBBA Join Forces to Enhance Bed & Breakfast Industry in Louisiana

"We are excited to embark on this new partnership with the Louisiana Travel Association. This collaboration marks a significant step forward for the Louisiana Bed & Breakfast Association, as it will greatly enhance our visibility and operations. Together, we look forward to fostering growth and excellence within our community." - Janice Delerno, President, Louisiana Bed & Breakfast Association

Thank you to everyone who attended the Annual Meeting, and congratulations to our Louey Award winners and graduates!

Taste Louisiana: A Fresh Take on Culinary Marketing

We’ve rebranded Louisiana Culinary Trails to Taste Louisiana, expanding our focus to showcase the entire state as a premier culinary destination. This new approach highlights Louisiana’s diverse flavors, traditions, and food experiences to attract more visitors.

Stay tuned for branding assets and marketing opportunities to help amplify the message.

Questions? Contact Josie Evans

Advocacy Update

The Regular Legislative Session will convene at noon on Monday, April 14th. Final adjournment no later than 6 PM on Thursday, June 12th.

2025 Session Information

Act Numbers to Bills Passed

(last updated December 6, 2024)

Louisiana Fishing & Outdoor Adventures Guide

Deadline is TOMORROW!

Contact: Charlie Waltman

Love the Boot Week is April 5-13! Sign Up to Clean Up Louisiana!

Be a part of Love the Boot Week, Louisiana’s largest litter removal and beautification effort, happening April 5-13! This year, Keep Louisiana Beautiful and the Office of the Lt. Governor hope to reach 1,000 events in all 64 parishes, but they need your help to get there! Sign up to be a part of this movement to clean up and beautify Louisiana. You can help by registering a local event, volunteering, or by spreading the word! Visit www.lovetheboot.org to sign up and access resources for event planning.

To help build awareness and excitement for Love the Boot Week, KLB is challenging you to show how you #LoveTheBoot on social media. Record and post a quick video and challenge a friend, colleague, or organization to show how they #LoveTheBoot.

Use the Tools & Resources for instructions, graphics, and sample videos.

Video Challenge

Tools & Resources

Applications are due

by March 21st!

Apply now

The PAR Perspective: Road Ahead for Louisiana Insurance

Webinar

Membership Levels

Investor Partner Packages

Tourism Partner Package

Standard Membership Packages

Questions or comments on Membership, contact:

Laine Garner or Charlie Waltman

Please note that moving forward, invoices will no longer be mailed; they will be delivered via QuickBooks.

For any invoicing and billing questions, contact: Kristen Johns.

MARK YOUR CALENDARS!

February 20-21: LTLA, New Orleans, LA.

March 4: Mardi Gras Day!

March 5-9: ITB, Berlin, DE.

March 21: STS Marketing Applications due!

March 23-25: Destination International CEO Summit, Savannah, GA.

March 31-April 3: U.S. Travel Association Spring Engagement Week, Washington, D.C.

March 31-April 3: TSUSA Global Week, Louisville, KY.

April 1-2: Destination Capitol Hill, Washington, D.C.

April 3: 2025 Global Meetings & Industry Day, Nationwide, Global.

April 5-13: Love the Boot Week, Statewide.

April 15: LCVB/LTA Meetings & An Evening at Longview, Baton Rouge, LA.

April 29-30: LTLA, Baton Rouge, LA. (subject to change due to legislative schedules)

May 4-10: NTTW, Nationwide, Global.

**Partner Buy-in through the Louisiana Office of Tourism

Live! Casino & Hotel to celebrate grand opening in Bossier City

The grand opening for the new Live! Casino & Hotel will take place on Thursday, Feb. 13!

Louisiana Peach Festival wins Louey Award

by Hanna Singh Experience Ruston hosted a press conference Wednesday to share some exciting updates about the upcoming 75th Annual Louisiana Peach Festival. One of the biggest announcements was that the festival recently received the prestigious 2025 Louey Award for Festival of the Year. This award, presented at the Louisiana Travel Association's Annual Meeting, recognizes...