REDWOOD CITY, CALIF.—
The Port of Redwood City Board of Port Commissioners approved a long-term strategic vision at its January 8 meeting – the first of its kind. The vision focuses on maximizing land use, improving infrastructure, diversifying maritime and commercial business efforts, improving operations, and protecting the environment – all with the overall goal of strengthening the port’s impact to the region’s economy and quality of life.
“This comprehensive vision has been a year in the making, and carefully balances economic, environmental and community interests to maximize the value of the Port to the region,” said Kristine A. Zortman, executive director for the Port of Redwood City.
The Port has historically been a dry bulk port for the region, however the Vision sets a framework for cargo diversification including opportunities for RO/RO and project cargo. The Vision has four major themes: land use prioritization, market preparedness, operational efficiencies and sustainability. Highlights include:
Align land use with business priorities
- separate the priority use area for maritime activity from commercial and recreational use area
- enhance public access along the waterfront
- provide a public or private ferry service to South San Francisco Bay along with related infrastructure
- create additional commercial and recreational shoreline uses
Proactively build market preparedness
- diversify maritime business with infrastructure planning, proactive relationship development and strategic marketing
- diversify commercial business with proactive real estate leasing, community-oriented programming and building awareness of waterfront offerings
Create operational efficiencies
- establish cargo velocity standards for maritime users to move cargo through the Port expanding total cargo capacity
- consolidate similar cargo types to maximize throughput while minimizing storage footprint
- create a Port of Redwood City waterfront destination by encouraging commercial and recreational uses
- meet or exceed environmental regulations and initiatives to ensure the waterfront as a natural resource
- be a leader in industry sustainability initiatives
- focus on being a good neighbor to the community with transparency, support and collaboration
- maintain fiscally responsible practices
- prioritize being a socially responsible agency
The 2020 Vision establishes three high-level planning horizons to guide the Port’s efforts over the next 25 years: the short-term horizon is intended to navigate the Port through 2026; medium-term horizon sets goals through 2035; and finally, the long-term horizon envisions possibilities through 2045.
The Port commissioned Vickerman & Associates to work collaboratively with Port staff to create the 2020 Vision, which considered other major planning documents for the region including past port forecasts and reports, the San Francisco Bay Seaport Plan, City of Redwood City development concepts and other market forecast reports.
Maritime tenants, cargo customers and commercial real estate tenants also provided data to help guide the plan’s development.
The resulting comprehensive 2020 Vision Plan makes 45 specific recommendations for how the Port of Redwood City can maximize infrastructure and land use, attract business, ensure public access and provide exceptional service to the local community.