Successfully Upselling SaaS Products    

Welcome to the February Cirrostratus Group Newsletter.

SaaS providers who are successful at up-selling have lower selling costs  for those up-sells and higher growth rates. Below is the third in the series of blog posts I'm writing about how to successfully upsell SaaS products.

David Skok gave a presentation at the 2017 SaaStr Annual conference on the 12 key levers of SaaS success. It's definitely worth reviewing the content listed below.

This month I've included links to several Magic Quadrant reports that Gartner has recently published on a variety of software products.

I'm always interested in hearing about your plans for developing and offering cloud applications.

Paul Ressler
The Cirrostratus Group  

Get your Black Belt in Successful Up-selling

Seven colors of martial arts Taekwondo belts in order from low to high
  1. The right customer 
  2. The right staff skills
  3. The right staff motivation & incentives
  4. The right product structure
  5. The right information
  6. The right tools
  7. The right customer attitude - happy & satisfied

Blog Post on the Seven Key Requirements

Key Levers of SaaS Success

David Skok spoke at the 2017 SaaStr Annual conference in San Francisco. Here is his presentation on the 12 areas of SaaS Success that a SaaS CEO can use to grow their SaaS business.

Magic Quadrants

Gartner has recently published several new Magic Quadrants on a variety of software markets. I think these are always worth a read if you are considering tools for your software business.


Resources From The Cirrostratus Group

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