SUMMARY
Angela Melvin, President & CEO, Valerie’s House, joined the Nonprofit Members Network to create a strategy, establish credibility and develop a revenue stream.
CHALLENGE
Southwest Florida nonprofits rely heavily on seasonal residents for donations; especially fundraising event sales. Like most nonprofits, Valerie’s House notices an increase in donations during season, but a decrease in donations after they leave.
SOLUTION
Angela Melvin, President, and Joanne Hayden, Operations Manager, reached out to the Cape Foundation because they admired the foundation’s innovative and entrepreneurial approach to generating revenue to support charitable projects.
The Cape Foundation began by creating a non-traditional fundraising strategy based on an abundance mindset model. By engaging in prospect research, Cape Foundation identified a donor who was a perfect match for their mission and vision.
IMPACT
Valerie’s House has a great staff and board of directors with increasing credibility in the Southwest Florida community. The staff leadership shares the same core values as the Cape Foundation, deeply rooted in creating a healthy, positive and kind workplace culture.
Today, Valerie’s House is doing a magnificent job of attracting more non-seasonal revenue. The partnership between Cape Foundation and Valerie’s House resulted in a $3,000 donation.
Congratulations to the staff, board members and volunteers of Valerie’s House!
Thank you for being a member of the
Cape Foundation Nonprofit Members Network.