Big and Bold in Manchester, and Beyond
What do Margaritaville, the Outpost at Great Wolf Lodge, and Zoo Miami have in common? Well-conceived branding and eye-catching graphics, to start. Hotels and resorts, retail shops, and entertainment venues everywhere benefit from compelling concept and design. In other words: the world needs creatives.
The McBride Company, based in a refurbished brick building in Manchester, has twenty employees. Theirs is a team made of (according to their website) "world-class designers, art directors, and project managers." Architects, illustrators, sound and graphic designers are all working to add to the enjoyment of guest experiences for a client list that includes Hard Rock, Disney, Smithsonian Institution, and the Basketball Hall of Fame.