NOVEMBER 2023

View in Browser

SCORE Association
socialmediadraft-Banner.png

Happy November, Social Media Chairs!

The new fiscal year is FALLing into place, and we have some important announcements to share.


Below you will find a few updates related to chapter social media management including the next edition of our monthly campaign toolkit, new support offered through the Chapter Social Media Program and a Social Media Chair of the Month shoutout.


Interested? Keep reading to learn more.

Chapterresources-socialmedia.png

IMPORTANT CHAPTER SOCIAL MEDIA LINKS



Questions? Email our dedicated ticketing

desk at [email protected].

November Social Media Toolkit:

This month, SCORE is spotlighting resources to support veteran-owned small businesses and offering volunteer opportunities for experienced veteran entrepreneurs. We have created the following toolkit for Social Media Chairs to help promote this campaign to their local online communities.  

 

This toolkit serves as a resource guide for participating chapters to promote SCORE services, highlight success stories from veteran-owned businesses and spread the word about the resources available to help these entrepreneurs thrive! This collection of materials includes a combination of graphics, articles, events, templates and even suggested copy to use throughout the month of November on your chapter’s channels. 

 



View the SCORE for Veteran Entrepreneurs toolkit here!

socialmedia-monthlywebinars.png

NEXT WEBINAR:

WEDNESDAY, NOVEMBER 15 | 2 PM ET


Click on the green button below to register. Once you register, you will automatically be signed up for all upcoming Social Media Webinars, held the third Wednesday of each month.



REGISTER

November Social Media Updates:

Please Re-Register for the Social Media Webinar


Our Social Media Webinar was set to expire this month in Zoom. We have extended the webinar occurrences throughout the next year and registrants have carried over, but double checking doesn't hurt! Please re-register for the webinar and/or ensure it is on your calendar for November 15 at 2PM ET.


Register for the Monthly Social Media Webinar here.  



Chapter Social Media Program Performance and Changes


Our first webinar of FY24 served as both a year in review and a look ahead. First, we covered how the Chapter Social Media Program performed in FY23, including changes we made to the program and how those changes contributed to success. Then we covered each program component that is in place for FY24.


Watch the October Social Media Webinar recording here.



Feedback Opportunity: SCORE Social Media Advocacy Group


We are excited to announce that we are developing a SCORE Social Media Advocacy Group. The goal of this group will be to continue to shape and expand the social media support offered to chapters by rallying with the most engaged and influential Social Media Chairs within our organization.


Interested in participating? Email us at [email protected].



Beware of Fake Facebook Support Notifications


Phishing is when someone tries to get access to your Facebook account by sending you a suspicious message or link that asks for your personal information. We are seeing an influx in these attempts that suggest that your chapter Facebook Page is pending deletion due to a Community Standards Violation or Intellectual Property Infringement. Please forward these emails to [email protected] and do not click links or attachments. We will investigate and determine if there is an actual account issue to be concerned about.



Learn how to identify and protect yourself from phishing on Facebook. 



Hiper Monthly Open Office Hours on November 30


Do you have questions about social media advertising for your chapter? New in FY24, we invite you to join us for monthly office hours dedicated to answering chapter questions related to optional social media ad packages. Whether you're a seasoned marketer or new to the world of social advertising, the team at Hiper is ready to answer your questions and guide you through the campaign offerings.


Register for Hiper's Monthly Office Hours here.



CONGRATULATIONS GREGG SCHIEVE!

Here's a quick look at SCORE Madison's approach:


  • Layers in additional event promotions on all channels
  • Highlights chapter clients featured on the news
  • Explores bonus channels like Instagram and X(Twitter)


These tactics have resulted in a 408% increase in Facebook and LinkedIn engagements month over month!


Has your chapter done something awesome on social?

We'd love to celebrate you!

LET US KNOW!

Thank you for all you do for SCORE and for America’s small business owners!


Best Wishes,

SCORE Social Media Team (External Relations)

sbascorefooter_transparent image

Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

CONNECT WITH US

Facebook  Instagram  LinkedIn  Twitter  YouTube