Transforming Virginia's CAA's - Goal 4
Over the course of the next several months we will be reintroducing the Transforming Virginia goals through newsletter articles, trainings and webinars.
This month we are going to focus on Goal 4: CAA plays no role in development of the broader community → CAA’s have an active role in community and economic development as a solution to poverty - CAAs are expected to take an active role in driving community and economic development, addressing the systemic causes of poverty rather than just its immediate effects.
CAAs must be strategic partners, driving economic solutions that address the root causes of poverty rather than only its immediate effects. Achieving this requires a pivot in how we utilize our core resources, forge partnerships, and engage with the economic ecosystem of our service areas.
Community Economic Development (CED) is about building wealth and opportunity within low-income communities. For a CAA, this often means coupling the traditional mission of individual and family self-sufficiency with a larger community lens. This is the Two-Generational Approach to CED:
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Individual/Family: Providing job training, financial literacy, and career pathway support to increase household income.
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Community/System: Investing in the local economy through business creation, affordable housing development, and infrastructure improvements to create the jobs and opportunities individuals need.
To fulfill Transforming Virginia Goal 4, your CAA leadership could:
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Form a Dedicated CED Team: Establish an internal committee, including Board and private sector members, focused solely on community and economic development projects.
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Network with Economic Developers: Schedule a meeting with your local/regional Economic Development Authority and Chamber of Commerce to explicitly define the CAA's role as a partner in their strategic plan.
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Review Program Alignment: Audit your current programs (e.g., job training) to ensure they are preparing clients for the high-growth, high-demand sectors identified in your local economic development plan.
Your agency's ability to drive lasting change depends on this transformation. By moving beyond immediate services to influence the local economy, we solidify the CAA network's place as a fundamental force for poverty reduction across the Commonwealth.
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