On Thursday, November 8, 2018, the
, along with sponsor Ingram Micro, launched the inaugural Regional Event in Irvine, CA. RSPA's Dave Menton, VP of Sales, and Kathy Meader, VP of Education, provided an interactive learning event that featured relevant content in Sales including Market Sizing/Market Potential Indexing, Sales Process Methodology and Sales KPI's/Metrics.
The regional brought together a healthy mix of vendors and resellers, large and small, from the California area in an intimate setting. Together, the group was very active in sharing experiences with their current sales operations and intrigued to learn new methodologies and strategies to improve their sales organizations.