OCT
2021
Small Business News & Events For You
"If you don’t try at anything, you can’t fail. It takes backbone to lead the life you want.” – Richard Yates, fiction writer

CLIENT SPOTLIGHT - HOOKSETT, NH
Learning the Essentials to Business Growth
An Interview with Steve Kesselring of Your Oil Tools
When Steve Kesselring’s truck burst into flames in February 2011, he had no way of knowing that the incident would one day lead him down an entirely new career path. 

At the time, Steve was most concerned with stopping the fire and saving his equipment. He had driven the truck to a property to pick up his trailer and other snow plowing equipment ahead of a day of work. As he was attaching the trailer, the truck burst into flames.

He called 911, tried to turn the truck off and tried using fire extinguishers at the property to put out the flames himself. But the fire just kept spreading. By the time first responders arrived, Steve had already been exposed to toxic fumes that left him with smoke inhalation and chemical burns inside his lungs.

Steve spent the next almost 2 years recovering from the fire, trying countless doctors, specialists and medical treatments. But nothing seemed to help him get back to his normal daily life. 

That all changed one day in 2013 when his wife brought home some essential oils she’d been given by a friend. Steve was hesitant to try them, but once he did, he started down a path to finally healing from the accident.

The headaches he typically had daily from his medication started to dissipate within 20 minutes of putting a few drops of essential oils on the back of his neck and templates. Within a few days of using the oils, he had more energy and was even beginning to breathe easier. Steve began to incorporate other natural health solutions into his recovery, changing his diet and using essential oils regularly. 

The experience changed his own life so much, he knew he wanted to share the experience with others. So in 2013, his brother-in-law took over his landscaping business and he set to work building Your Oil Tools.

Today, Your Oil Tools is one of the largest aromatherapy supply companies in the country. They sell essential oils, educational and lifestyle products and essential oil equipment - things like spray bottles, diffusers, rollers and more - to consumers and other essential oil and natural health businesses. 

The company saw solid growth for its first five years, moving to a larger location three times in five years and even expanding internationally - opening locations in the UK and Australia.

In 2018, Steve was connected to SCORE through his business partner and has worked with the organization ever since. He said that their guidance and expertise was a valuable support as the company grew exponentially in a short amount of time.

“I’ve worked with several mentors over the years for different things,” Steve said. “If I say I need help with this or that, SCORE has been great at finding me those people to learn from.” 

This support continued to be helpful during the turbulent times of COVID-19. Your Oil Tools saw massive growth at the beginning of the pandemic - with daily orders jumping from an average of 200 to nearly 6,000 virtually overnight. The company was left scrambling to find more staff to manage the influx of business and over the last 18 months has seen a lot of changes in the business.

With the industry and the business settling into a new normal now at the end of 2021, Steve said his focus going forward is on continuing to grow his own business and support others trying to start e-commerce businesses of their own.

He’s started teaching workshops for SCORE and has also worked on his own with many small business owners looking for guidance. In the future, Steve said he hopes he can continue to spread awareness of not just essential oils, but the essentials for building a business, too.

“I’m really trying to give back and share what I’ve learned,” Steve said. “I just want people to succeed. That’s why I am in business.”

To learn more about Your Oil Tools, visit their website: www.youroiltools.com 
SMALL BUSINESS RESOURCES

This month SCORE recognized Cybersecurity Month in October, sharing a variety of helpful resources for small business owners to protect their companies and their customers from cybersecurity threats. Explore the links below to learn more.
Learn how even small businesses can create a cybersecurity plan to keep their company’s (and their customers’) data safe online. Click here to access it now.

Explore cybersecurity best practices for small businesses to ensure your company is safe from cybersecurity threats. Click here to access it now.

Not sure how cybersecurity threats could impact your business? Explore this article to understand the biggest threats for small businesses. Click here to access it now.

Learn more about the best ways to protect your small business from damaging cybersecurity attacks. Click here to access it now.
DIVERSITY & INCLUSION

This month SCORE recognized National Women in Small Business Month, sharing business resources made for women-owned businesses. Click on the links below to explore these resources.
Explore current stats on women-owned business owners across the country, including rates of business ownership, funding and more. Click here to read now.

Working on starting a business but not sure where to get funding? This article has great tips for funding options for women-owned businesses and start-ups. Click here to access it now.

Starting a business is no easy feat, but with the right advice it can be a little bit easier. Get these 13 tips for starting a small business for female entrepreneurs. Click here to access it now.
UPCOMING WORKSHOPS
We offer a variety of virtual workshops and webinar series. Use the button below to visit our workshops page to view the calendar of events and register.
Meet with a SCORE Mentor
Need Help With Your Business or Business Idea?

Mentors at Merrimack Valley SCORE are here to provide you local, expert advice.
Visit our website or call (603) 666-7561 now to request a mentor.
Volunteer with SCORE
Help Make Dreams Come True.

Small businesses need your help! Become a volunteer with Merrimack Valley SCORE and help build the Southern New Hampshire business community. If you enjoy engaging with others and sharing your experience and expertise, please contact us!
SCORE is a nonprofit association dedicated to helping small businesses get off the ground, grow and achieve their goals through education and mentorship. We have been doing this for more than 50 years.

Because our work is supported by the U.S. Small Business Administration, and thanks to our network of 10,000+ volunteers, we are able to deliver our services at no charge or at a very low cost. Learn more about SCORE.
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.
SCORE Merrimack Valley
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