OCTOBER- 2024

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SCORE Association
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Happy New Year, Social Media Chairs!

Welcome to FY25! This is our FIRST newsletter of the new fiscal year, so you know it is packed with valuable updates and insights. 😊


Below you will find a few updates related to chapter social media management including the next edition of our monthly campaign toolkit, new support offered through the Chapter Social Media Program and a top performing chapters shoutout.


Interested? Keep reading to learn more.

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IMPORTANT CHAPTER SOCIAL MEDIA LINKS



Questions? Email our dedicated ticketing desk at socialmedia@score.org.

October Social Media Toolkit:

This National Women’s Small Business Month Social Media Toolkit serves as a resource guide for participating chapters to promote SCORE services, highlight success stories from women-owned businesses and spread the word about the resources available to help these entrepreneurs thrive! This collection of materials includes a combination of graphics, articles, events, templates and even suggested copy to use throughout the month of October on your chapter’s channels.


This toolkit has been loaded into SOCi for easy and efficient use. You can add these extra posts to your chapter's channels in just a few clicks!

 

Click here to access the National Women's Small Business Month toolkit.

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NEXT WEBINAR:

WEDNESDAY, OCTOBER 16 | 2 PM ET


Click on the green button below to re-register for FY25. Once you register, you will automatically be signed up for all upcoming Social Media Webinars, held the third Wednesday of each month.

RE-REGISTER

October Social Media Updates:

Re-Register: Sign Up for FY25 Social Media Webinars

 

New fiscal year, new webinar registration! Join us on the third Wednesday of every month to learn the latest program updates, best practices and tips to increase engagement. Our October webinar will serve as an introduction to the FY25 version of the Chapter Social Media Program. Attendees will leave understanding what social media support to expect from HQ heading into the new fiscal year.

 

Register for the monthly Social Media Webinar here.



Confirm: Your Chapter's FY25 Social Media Chair


Does your chapter have new volunteers working on your social media this fiscal year? Don't let them miss out on important communications, training activities and more! Contact us at socialmedia@score.org to inform us of any Social Media Chair or SOCi user access changes that need to be made. You can review who is currently assigned for your chapter in our masterlist linked below.


Review the Chapter Social Media Masterlist here.



Join Us: SCORE's 60th Anniversary Celebration


This October marks 60 years of SCORE! To celebrate this milestone, SCORE HQ is organizing a social media blitz throughout the month of October. We invite you to join the celebration by (1) posting a short video highlighting what SCORE means to you on your personal social channels, (2) scheduling one of our pre-drafted celebration posts on your chapter channels from the SOCi library, and (3) sharing the #SCOREturns60 content from SCORE HQ. Details linked below!

 

Check out the 60th Anniversary Celebration Campaign Toolkit here.



Update: New Success Story Videos Added to YouTube

 

Who better to share the SCORE story than clients themselves? Starting in FY22, SCORE selected clients from diverse backgrounds and industries to participate in a project to develop shareable video content that amplifies who SCORE is, how we support small businesses and the difference that SCORE makes in helping entrepreneurs start, grow and build a business. We're excited to share that we are rolling out all new videos every Wednesday on the HQ social media channels!

 

Get inspired by SCORE Success Stories on this YouTube playlist.



New: FY25 Optional Social Media Advertising Packages


Hiper has managed over 800 local digital ad campaigns for SCORE chapters since 2017. Combining Hiper's extensive experience with HQ's knowledge of evolving chapter needs, we are excited to launch updates to the optional, paid social advertising packages available to chapters. With turnkey AND custom solutions, the Hiper team looks forward to helping you achieve your chapter or district goals! 


Check out the new paid social advertising options here.



...TO SEPTEMBER'S TOP CHAPTERS!

The following chapters were our top performers throughout the country during the month of September:


  • Facebook: Santa Fe & Northern NM
  • LinkedIn: Lancaster-Lebanon
  • Google: Atlanta


These chapter channels are linked in the icons below. Be sure to check them out for ideas and inspiration.

Facebook  LinkedIn  GMB


Thank you for all you do for SCORE and for America’s small business owners!


Best Wishes,

SCORE Social Media Team (External Relations)

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Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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