Last month 11 associates from Lithia Reno Subaru were among the volunteers at the Truckee River Clean-up event coordinated by Keep Truckee Meadows Beautiful (KTMB). Lithia Reno’s staff helped beautify a park by removing invasive weeds. The team also eliminated vegetation around a pond to make it more accessible.
In addition to sending a team of volunteers, Lithia Reno helped generate community support for the event. During the month prior to the cleanup, Lithia Reno’s radio and television advertisements included a 10-second call to action encouraging community members to participate. According to KTMB, more than 600 volunteers participated, picking up 17 tons of trash and 25 tons of green waste.
Lithia Reno is one of Lithia Motors' six Eco-Friendly certified Subaru retailers. Read more about the auto group's environmental activities at the corporate and dealership level.