Top-performing contractors achieve more by taking an assertive approach. They demand better and achieve more.
Here are some ways leaders distinguish themselves:
1) They don't leave money on the table. They figure out a way to get paid for extras that the others give for free. They price based on what they think the client will be willing to pay, not just their cost of production.
2) They're picky about who they work for. If they sense anyone is going to be difficult to work with or resistant to paying a proper rate for their efforts, they drop them – fast – before wasting time.
3) They market their services repeatedly and consistently, even when they have a full backlog. They stay busy through the whole season and have a strong brand that attracts new customers.
4) They specialize. They develop unique expertise with certain services or customer types, making them the "go to company" for special needs. (And they perform this work more efficiently than others.)
5) They stand behind their work. Reputation matters. They don't cut corners and make excuses when they've made a mistake. A good reputation = a steady flow of quality customers.
Want to serve your clients better, serve your employees better and get an appropriate reward for your hard work? Have the courage to be a profit leader!