issue: 91
October 2017
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In this issue:

Chef Toya Boudy Joins Limoneira At PMA
Bring the Festivity to Fall with Limoneira Citrus

Use Megan Roosevelt's delicious recipes and DIY décor to make the most of the Halloween season.

It's October, and Halloween is just around the corner! In that spirit, Limoneira spokesperson and Healthy Grocery Girl's Megan Roosevelt has put together a selection of her favorite delicious fall recipes and spooky, ghoulish décor tips to get the most out of the season as the temperatures outside fall. As always, the emphasis is on simplicity, ease, and health - and Limoneira citrus, of course.

For a helpful demonstration, you can watch Megan create this month's recipes and DIY  décor in the video below or watch it on the Limoneira YouTube channel. Don't forget to subscribe - videos with more wonderful tips and tricks not detailed in this release will be added to the channel each Friday throughout the month.

Limoneira has also linked with additional global chefs and mixologists, nutritionists, and beauty lifestyle and green cleaning experts that share their knowledge with the customers of our grocery and food service partners around the world. Their biographies can be found on Limoneira's website.

Take a look at this month's recipes and décor tips below.

Fall Door Décor - Want some spooky citrus curb appeal before this year's All Hallows Eve? Stylize your front stoop!

You'll need:
  • Your favorite Limoneira citrus
  • Several hurricane lanterns
  • Optional: pumpkins and/or assorted gourds

Directions: Add the brightly colored citrus of your choosing to hurricane lanterns and arrange on your front stoop. Feeling extra festive? Arrange alongside a nice pumpkin or Jack-o-Lantern and be the envy of the autumnal neighborhood!

Slow Cooker Apple Orange Oatmeal - There's no better way to start get going on a cool fall morning than a hearty, tasty bowl of homemade oatmeal.

  • 1 cup oats
  • 2 cups water
  • 1 orange
  • 1 apple
  • ¼ cup coconut sugar
  • ½ tsp ground cinnamon

Directions: Juice the orange and dice the apple. Add all ingredients to a slow cooker and cook on high for 2 hours, or low for 6 hours. Serve and enjoy!

Citrus Apple Cider - Nothing says "comfort" on a cool autumn day quite like a hot cup of apple cider - with a twist!

You'll need:
4 cups apple juice
1 orange
Fresh ginger, peeled and sliced
Cinnamon sticks
Whole cloves

Directions: Add apple juice, orange slices, ginger, cinnamon sticks and cloves to a small pot and bring to a boil. Turn heat to low and simmer for at least 20 minutes. Serve and enjoy!

Each month, Megan will be featuring another wonderful facet of citrus living. Subscribe to Limoneira's YouTube channel for more information on the many ways this endlessly versatile fruit can improve life inside the home and beyond.
PMA's Fresh Summit New Orleans

The Produce Marketing Association's Fresh Summit is one of the largest tradeshows for our industry. Over 1,000+ exhibitors and more than 19,500 attendees from over 60 countries attend and experts, leaders and decision makers from every link of the supply chain will be in New Orleans for the show.

Limoneira's Management will be there connecting with existing and future customers and Peeling the Power ™ with Limoneira Citrus.
Limoneira's Mark Palamountain To Present At PMA With "Emerging Supply Chain Technologies: Game Changers Or Toy Of The Month?"

A special session at PMA will educate industry attendees on the latest technologies impacting global produce. Elon Musk and renewable energy, Blockchain, Uber Freight and GDSN are a few of the supply chain innovations making inroads. The industry leaders in this session will give audience attendees a better understanding on these four emerging supply chain technologies and how they may affect business.

Session moderator, Ed Treacy, from the Produce Marketing Association will conduct the session and panelists will include:  Mikelea Kelley, e-Business Manager, Tanimura & Antle. Ken Lund, Vice President of Support Operations, Allen Lund Company. Mark Palamountain, Senior Director of Agricultural Operations, Limoneira Company. Drew Zabrocki, CEO/CTO, Centricity Global.
Iron Chef Gauntlet Contestant Michael Gulotta, Owner And Chef Of The Popular New Orleans Restaurants Mopho, And Maypop Will Join Limoneira At PMA

The Popular Food Network show "Iron Chef Gauntlet,'' is "an elite competition that saw seven of the most-renowned culinary superstars face off in the hopes of securing the ultimate culinary title: Iron Chef,'' Chef Gulotta made a very respectable showing and learned a great deal from the competition.

He got his start working in New Orleans' famed Creole restaurants as a teenager and later earned a bachelor's degree in culinary arts from Nicholls State University in Thibodaux, all the while making his way through the ranks of John Folse's Lafitte's Landing.

Back in New Orleans, Gulotta worked with Chef Pete Vasquez at Marisol before cooking his way through the brigade of John Besh's August.

Besh mentored Gulotta and encouraged him to travel. On the Italian Riviera, Gulotta worked under Chef Marco Ballo. Later in the mountains of the Black Forest of Germany, he continued learning under Karl Joseph Fuchs, staying in Deutschland for several years. When Katrina hit, Gulotta returned home to help rebuild. He was named chef de cuisine of August in 2007 and held the position for the next six years.

MoPho, Gulotta's first restaurant is where Louisiana's pantry melds with the influences of the region's Southeast Asian community. The year it opened, MOPHO was named "Restaurant of the Year" by New Orleans Magazine, and was a nominee for Bon Appétit's "Best New Restaurant." In 2016, Gulotta earned a StarChefs Rising Stars Award and was named a Food & Wine "Best New Chef."

He opened Maypop, his latest restaurant in December 2016 and features some of the more inventive dishes from MoPho here, such as whole roasted pumpkin with house-cured coppa, and fresh apple and roti bread.
Chef Toya Boudy Joins Limoneira At PMA

Chef Toya Boudy specializes in putting a unique twist on New Orleans style dishes and cooks with a southern flare. She's a native New Orleanian and has been featured on Guys' Grocery Games, TLC and the Food Network. She was crowned Best Home Cook by Hallmark's Home and Family Channel. She's also an ambassador for the New Orleans Multicultural Tourism Network.

Limoneira is pleased to have Chef Boudy with us at PMA!
Ulambayaryn Byambajav Known Professionally As Byamba To Appear With Suntreat And Limoneira At PMA

Ulambayaryn Byambajav, known professionally as Byamba is an amateur sumo wrestler from Ulan-Bator, Mongolia. He is a two-time winner of the Sumo World Championships, in 2006 and 2007. He is 6'1" tall, weighing 350 lb. He has also entered in over 100 matches winning all gold medals, in Japan, Mongolia, Thailand, US, Italy, Germany, and more. He is also featured as a model for the Subaru car company and is a brand ambassador for Suntreat's Sumo brand.

In September 2009 he won in the 115+ kg and overall category at the US Open Championship held in California.

He was formerly a professional sumo wrestler (rikishi) who competed under the shikona of Daishōchi. He was a member of Shibatayama stable from July 2001 until September 2005, reaching the highest rank of makushita.
Pair It Up With Limoneira Meyer Magic For The Holidays

Shoppers Win An Opportunity To Travel To Paris, Hawaii And Las Vegas.

Meyer Lemons are loved by chefs and culinary professionals for their unique flavor characteristics. They are difficult to grow and are limited in supply.

This holiday season, Limoneira will produce a promotion for Meyers that will take grocery shoppers from the beaches of Maui, to the City of Lights and to Las Vegas for some of the best entertainment on the Strip.

Shoppers will receive specialized Meyer Lemon recipes for the months of November, December and January and will learn about how perfectly they pair with certain foods and beverages. Colorful in-bag inserts will contain special codes enabling customers to enter a chance for a fabulous trip each month-November will be the drawing for Hawaii, December for Paris and January for Las Vegas. Travel will take place in 2018.

The promotion was developed based on results from a test market in a Southern California Supermarket chain was conducted to gain an understanding of consumers thoughts about specialty lemons.
  • Three lemon varieties (Classic lemons, Meyer lemons and Pink lemons) were displayed side-by-side along with signage highlighting flavor differences
  • Similar to wine pairings, each lemon variety has a predominant flavor profile that pairs with certain foods and beverages
  • Recipes for each of the varieties were given shoppers

The test market demonstrated that shoppers know little about specialty lemons. Providing them with a unique in-store concept, demonstrated dramatic positive results for the retailer:
  • Lemon volume increased by 105% (No Cannibalization)
  • Specialty lemon volume increased 356%
  • Cross promotional items sales lift of 150%
  • Specialty lemons grew from 20% to 45% of total lemon sales
October is Community Service Month around the U.S. with Limoneira and the ITA (Intercollegiate Tennis Association)

Game, set, match. Limoneira and the power of lemons hit the courts recently with spokesperson and Healthy Grocery Girl® Founder and CEO Megan Roosevelt, who spoke on the importance of healthy living and the key role lemons can play for athletes.

"Tennis, with its aerobic movement, helps to burn fat, increase energy level, and increase our heart rate. It's a great, fun way to exercise, and lemon water is one of the healthiest beverages that an athlete or anyone can consume," Megan explains in the video one-on-one. "Lemons contain the immune-boosting and antioxidant vitamin C that can help balance pH levels and help us stay hydrated."

Kicked off on September 30th, was a key tennis event-Limoneira is happy to be a part of: the 2017 Riviera ITA Women's All-American Championship.

To discuss the details, Megan "served it up" to CEO of the Intercollegiate Tennis Association, Tim Russell, who explained the event takes place at the Riviera Country Club, one of the oldest and largest tennis clubs in the western U.S.

Tim Russell, CEO, Intercollegiate Tennis Association "We invite everyone to come out to watch some of the nation's most talented young women compete, it's going to be an exciting event! In October we also celebrate ITA Community Service Month presented by Limoneira," Tim said.

He explained that working with and being embedded in the communities it serves is a great measure of the ITA's success. All programs are encouraged to participate in Limoneira's hours challenge, a running tally to showcase what teams have completed the most service hours.

"The ITA Community Service Month will represent the totality of all of our ITA programs combined in giving back as true leaders," Tim explained.

Watch the full video, tennis ball tossing and all, to get further details.

Limoneira Opinion Leader - Rome - Alessandro Simeone - First Luxury Art Hotel

Beginning with the Renaissance, almost all the popes pursued architectural and urban policies with a goal of making the city the world's artistic and cultural center.

Famous artists, painters, sculptors and architects put Rome at the center of their activity and created masterpieces throughout the city.

It's the 3rd most visited city in the European Union and the 13th most visited in the world.

Glamorous modern Instagram-worthy images coexist happily with ancient architecture everywhere one looks.

A short walk from the Piazza del Popolo, Via del Corso, and The Spanish Steps, in the very heart of the Rome is The First Luxury Art Hotel Roma, a 19th century nobleman's palace which has been transformed into an elegant and refined 5-star boutique hotel.

On the roof of the hotel overlooking a historic neighborhood adjacent to the Tiber, Alessandro Simeone is busy creating what will become legendary cocktails for the well-heeled crowd seated on banquettes taking in breathtaking views of the eternal city.

Alessandro is the head mixologist here and his artful touches are at every turn. He produces delicious and innovative cocktails that are perfect by themselves or as a complement to one of the fabulous meals coming from the kitchen. He loves Limoneira Lemons.

Mixologist Scott Noble Wins Limoneira Mixology Throwdown At The Third-Annual Taste Of Local Festival

On September 24th, Olivas Adobe Historical Park in Ventura, California was the scene of the Totally Local VC's third annual Taste of Local Festival. Over 60 area chefs, farmers, purveyors, wineries, breweries and distilleries were on hand to showcase their culinary expertise.

Scott Noble, the original mixologist and cocktail designer for Ventiki in Ventura won the Limoneira Mixology Throwdown at Kat Merrik's signature event. Congratulations Scott.
Festive Fall Fun - One Of The Most Popular Pumpkin Patches In Southern California Launches

Last year's pumpkin patch at Limoneira Ranch drew over twenty thousand people from far and wide, and this year's patch is pushing the "Wow" factor even higher. Nestled among lemon groves, framed by mountains and country air, the 15-acre Pumpkin Patch, including a 5-acre Corn MAiZE, is family fun for all on a real farm, that has been in operation for over one hundred years. Visitors will be able to climb the towering hay pyramid, see and hold Future Farmers of America (FFA) animals, take guided tours in old fashioned hay wagon rides through the groves and enjoy festive foods and live entertainment and more. The patch features a recreated French Trebuchet (catapult) that challenges folks, for an extra charge, to hurl pumpkins at the "castle" and win prizes. And.... perfect pumpkins and gourds far and wide for sale.

Super exciting this year is the newly designed 5-acre "Bee Amazed", Corn MAiZE which features a bee, a flower, bee hive and Santa Paula 2017. Visitors fortunate enough to stumble onto the correct pathways may exit the MAiZE in less than 30 minutes; but the more directionally-challenged may take a couple of hours, providing a source of recreation that is fun for all ages, clean, educational and unique. Many people have watched the Santa Paula Rotary MAiZE grow by looking at images on social media. The MAiZE used at the Pumpkin Patch has been featured on CNN, National Geographic, CBS, NBC, Discovery, People Magazine and more.

According to Jan Marholin, Santa Paula Rotary President, "Santa Paula's Pumpkin Patch is a tradition, and that it just isn't the start of the Holiday Season without it. Limoneira Ranch is "the" place to pick a perfect pumpkin, have fun and learn a little something about agriculture, whether you come with your kids, grandparents, spouse, date or school. It just seems to appeal to everyone." All proceeds from the Santa Paula Rotary Pumpkin Patch at Limoneira Ranch support local charities, civic organizations and schools. Come out and enjoy the fun!

Celebrate the fall this year by visiting The Pumpkin Patch at Limoneira Ranch each weekend this October. Saturdays and Sundays in October: 7/8,14/15, 21/22, and 28/29 between 10am and 5pm. Admission is $5, children 2 and under are free. The MAiZE is an additional $10.00 fee. The Pumpkin Patch is located at 12471 Foothill Rd in Santa Paula, California just across from the Olivelands School. For more information/questions please email or visit or call 888-522-1884.
ambassLimoneira Ambassador Randy Kluker

You can see from the picture below that Randy Kluker is a budding entrepreneur. She loves Limoneira lemons and uses them to make perfectly refreshing lemonade.
circleLimoneira Winner's Block

This month our lucky winner is Lisa  Bynum from Jackson, Mississippi. As our monthly winner, Lisa  has won a Limoneira Orchard Fresh or Lifestyles Gift.  Congratulations Lisa !

For your chance to win, make sure you're on our mailing list to be entered into our monthly drawing. To join  click here  or visit our website at

Be sure to check out our other contests and drawings for additional changes to win prizes.