PDDG Design Notes – January 2022

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Happy Birthday to us! February marks the 45th anniversary of our agency’s founding.

We owe a huge, shout-it-from-the-rooftops ‘Thank You’ to our amazing team for delivering day in and day out. Equally important, we are so very grateful for the everlasting trust and support of our many client partners, a key component of our staying power. Whether you’ve been a fan of PDDG for eons or you’ve only just recently learned about us, we invite you to join us for the next 45.

LET US REINTRODUCE OURSELVES

As a fun and fabulous 45-year-old, we’d like to reintroduce ourselves. We’ve taken this milestone as an opportunity to refresh our brand with a new, modern website and a bold, contemporary color palette. View our areas of expertise, see examples of our work, meet our leadership team, and connect with us by visiting our new website: www.pddesign.com!

TOURISM

As we continue our ongoing partnership with the City of Kingman, Arizona, we are excited to share our latest project – the complete redesign and refresh of the City’s official tourism brochure. In prior projects, our creative team has worked collaboratively with the City’s economic development department to introduce a fresh, vibrant color palette and design treatment, and we are excited to bring elements of that design platform over to the tourism marketing efforts.

PUBLIC SERVICE

In early 2021, we proudly welcomed the Lake County Workforce Development Board to the PDDG team. Near the end of last year, we were very fortunate to expand our reach in the region by also welcoming the Lake County Juvenile Justice Council (LCJJC) to the team. LCJJC is a consortium of individuals, county officials, and representatives of community-based agencies that deal with issues concerning juvenile delinquency in Lake County.

Our creative team recently completed a new branding program for LCJJC, and we are currently working on several applications of the new identity, including a public-facing website, branded stationery templates, and informational outreach collateral.

ECONOMIC DEVELOPMENT

We are very excited to share the completely redesigned and reimagined website we recently launched for our friends at the Albuquerque Regional Economic Alliance (AREA). Over the past several months, our web development team has been working closely with AREA to incorporate AREA’s new branding into a well-organized and engaging website that properly reflects the region’s many assets and provides site visitors with an easy-to-use navigation and information architecture.

HEALTHCARE

This month marks our 15th anniversary of partnering with our friends as FS Medical Technology (FSMT) on a wide variety of marketing projects. FSMT is a respected medical gas management company, providing annual inspections for testing and recertification, turn-key medical gas system design, alarm panel installation, environmental monitoring and analysis, new construction and renovation certifications, ongoing maintenance and parts supply, and professional development and training.

We are currently working on a complete redesign of FSMT’s existing website and are in the early stages of developing a full marketing strategy.

NOTEWORTHY

PDDG is proud to continue our support of the International Economic Development Council (IEDC) and the economic development industry. We will be exhibiting at the IEDC 2022 Leadership Summit in Coachella Valley, California from January 30 to February 1. If you plan on attending, be sure to stop by our booth and pick up one of our world-famous light-up pens!

PDDG Gives Back: Our Central U.S. team took part in “Operation Backpack” where volunteers help fill 3,000-4,000 sacks with nourishing food meant to alleviate childhood hunger in the capital city. Through this initiative, more than 850 children in 14 school districts in and around Topeka, KS, have quality food to eat over the weekends when school breakfasts and lunches are not available.