PDDG Design Notes

-ISSUE 064

This May, we're celebrating the bold design, beautiful websites, and brilliant ideas that have taken root and flourished. From fresh redesigns to storytelling that connects, we're excited to share the projects that make our work meaningful and your business unforgettable.

Did you know it takes just 0.05 seconds for someone to judge your website? That’s less time than it takes to regret a haircut. First impressions matter, especially online, which means your homepage must make every pixel count.

It's a good thing we have an amazing - and highly caffeinated - team. If you've ever wondered what happens when great ideas meet great design, read on because you're about to find out.

ECONOMIC DEVELOPMENT

This year marks seven years since our first project with the City of Suffolk, Virginia. Over the past several years, we have supported the city’s marketing and outreach for economic development, tourism, public safety, utilities, and general media and communications.

Recently, we completed the design and production of the YesSuffolk 2024 Economic Activity Report, which was unveiled at the Suffolk Mayor’s State of the City address held earlier this month.

This informative publication highlights the past fiscal years’ accomplishments from an economic development perspective. The report features business location and expansion successes and spotlights many of the significant developments across the city. This year’s report also featured a special two-page section on Downtown Suffolk and how the district has become a true destination for tourism, events, dining, and so much more.

Click here to view the 2024 Economic Activity Report.

TOURISM

The Town of Gilbert, a valued client partner of PDDG since 2014, recently enlisted our marketing team to support the launch of a new “Make It & Take It” engagement campaign.

Via a mobile exclusive Make It & Take It Pass, visitors are connected to a curated list of experiences that can only be enjoyed in Gilbert, Arizona. Celebrating the creative community, this fun pass guides folks to all the places where they can be creative and make a new memory. Make the thing, take the class, taste the treat…and get rewarded!

Click here to visit the Make It & Take It website landing page.

WORKFORCE DEVELOPMENT

Celebrating nearly 13 years of partnership, Virginia Career Works – Northern Region (VCWNR) is a valued PDDG client. VCWNR is a team of private and public sector partners who share a common goal to promote Northern Virginia economic prosperity and long-term growth.

Our creative team has supported more than 230 unique projects, ranging from branding and collateral design to websites, ads, video, and more.

In close collaboration with the VCWNR team we recently supported the launch of a full-scale outreach campaign around assisting recently dislocated federal workers and contractors in finding new employment and gaining access to available services. Our creative team developed a customized website landing page and produced print and digital collateral to support the regional outreach program.

Click here to visit the website landing page.

NOTEWORTHY

PDDG Welcomes Limitless Space Institute to the Family

The Limitless Space Institute, a non-profit organization pioneering research in technology that will make interstellar travel possible, recently enlisted PDDG for a multi-faceted marketing communications effort. From brand refinement to website design and the creation of print and digital collateral, we will be working closely with the LSI team to elevate and expand the organization’s internal and external communications.

PDDG to Exhibit at NACE 2025 Conference + Expo

PDDG is set to make our inaugural appearance at the National Association of Colleges and Employers (NACE) 2025 Conference + Expo, to be held June 9-11 in Philadelphia. With more than 40 years of higher education marketing communications experience, we are always on the lookout for new and exciting industry events and this one came highly recommended by several of our client partners. If you plan to attend, drop by our booth and pick up one of our world-famous light-up pens!