Oct 18, 2018

Just two weeks to conference! Still time to register!
The Cut-off Date for PDMA's Specially-priced Rooms Is Extended to October 19. Book Your Room Today!
PDMA has secured a special room rate of $199/night plus state and local taxes for single/double rooms available until October 19, 2018 or until the room block is exhausted, whichever comes first. 

Chicago Is Your Innovation Destination!
In the heart of downtown Chicago where the Chicago River meets Lake Michigan, Swissôtel Chicago offers a unique alternative to conventional hotels.

Enjoy first-class luxury and Swiss hospitality in stylishly modern guest rooms and suites that surpass all expectations, with stunning views stretching along the lakefront from Navy Pier to Millennium Park. Luxury accommodations are just steps from the lakefront, the downtown business district and fabulous shopping on The Magnificent Mile. Admirers of the arts will find bliss at the Art Institute of Chicago.

Stay Active! Take your workout to a new level in the Penthouse Fitness Centre, with panoramic views from the 43rd floor or with our daily Vitality activities.
Swissôtel Chicago, designed by renowned Chicago architect Harry Weese, is an award winning, four-diamond, all-glass triangular luxury hotel.

Swissôtel Chicago
323 E Upper Wacker Dr, Chicago, IL 60601 - U.S.A.
Phone: + 1 (312) 565-0565
Toll Free: +1 (888) 737-9477

When booking by phone, please mention the PDMA Annual Conference for a special room rate!

Increase Your Exposure while Driving Innovation at the 2018 PDMA Annual Conference
PDMA's Annual Conference unites product leaders, teams, innovation executives, academics and solution providers from nearly every industry sector for the "event of the year" for product professionals. Bring your company's brand to life by engaging with our attendees in person, and maximize brand visibility by sponsoring conference events and materials. Build life-long brand relationships at PDMA's Annual Conference, and choose one of the following high-impact options.

All-Access Pass Holders: Eye-Opening New  Pre-conference Sessions Have Been Added!  
JPIM Research Forum and PDMA Conference Bridge Session: Academia and Industry Together Again!
Sunday, November 4 | 1:00pm -­ 2:00 pm
Opinions vary when you ask academics and professionals alike how well these two groups work together. Collaborations can be mutually beneficial, if approached correctly, but understanding one another¹s needs and aspirations is critical to success. PDMA wants to build on its 40-year history of successfully bringing groups together for projects big and small. This year¹s professionally facilitated bridge session will organize academics and practitioners into small groups to answer the most vexing questions to creating successful collaborations. Using a skillful mixture of design-thinking and project-management tools, our facilitators will create connections between participants and bring about responses that build consensus. If you enjoy the bridge session, stick around for the practical to take a deeper dive on what works and what doesn't.
Conference Pre-Conference Workshop: Building Better Products - A Design Thinking and Project Management Mashup
Sunday, November 4 | 2:15pm - 5:15pm
In this powerful hands-on workshop you will learn new methods that will make you a better product developer and manager.  You will learn tools and skills that combine the power of design thinking and project management.  Design thinking - to understand your customers, create resonant value propositions, and build new business models; Project management - to foresee risks and get your team moving immediately to action. Using tools such as the empathy maps and value proposition designer, we will get inside the head of our audience (you!) to understand the pains, gains, and jobs to be done for a unique case study. You will play the role of both student (learning to apply design and project management tools), and consumer as we explore how to (re)design an opportunity-rich association for the next generation of product leaders and innovators. It will be awesome, and we hope to see you there.

Chapter Highlights: PDMA  Pittsburgh

PDMA Pittsburgh Sponsors First Annual ProductCamp
PDMA Pittsburgh was a proud sponsor of the first annual ProductCamp Pittsburgh, held September 22 at Carnegie Mellon University. Over 250 product developers, marketers, innovators, and students from the region attended this free "unconference" to learn from leading product management experts. This event was structured and led by the people attending it, creating a collaborative atmosphere for everyone in attendance.

Greg Coticcia, PDMA Pittsburgh Board Member and Executive Director of CMU's Master of Science in Product Management, brought the event to Pittsburgh, and it was a huge success.
PDMA Pittsburgh had a booth displayed in the sponsor area where many interested product development professionals passed through. We look forward to sponsoring this valuable event next year.
PDMA Pittsburgh Upcoming Fall/Winter Events

PDMA Pittsburgh has an exciting programming lineup scheduled for this Fall/Winter.

Body of Knowledge Training
October 23 - December 11 @ Philips
On October 23, PDMA Pittsburgh will start the PDMA Body of Knowledge (BoK) training program - a comprehensive eight-week program that covers the fundamental principles of product development and management.
Each week, attendees will learn from Pittsburgh's top product development professionals who specialize in the particular area of study. Courses include:
  1. Strategy
  2. Portfolio management
  3. New products process
  4. Culture, organization, and teams
  5. Tools and metrics
  6. Market research
  7. Life cycle management
  8. Program review, certificate distribution 
The training courses will be held each Tuesday, October 23 through December 11, from 6:00 to 8:00 p.m. at Philips at Schenley Place in Pittsburgh.

AI/Machine Learning Forum - November 1 @ AlphaLab Gear
AI experts from Alcoa, CMU, and Loopla will be leading an incredible session on how AI is transforming businesses, product development, and design. It's a panel discussion you won't want to miss.
Student Pitch Competition (Sponsor) - November 12 - 18
PDMA Pittsburgh will help celebrate the Pitt and CMU Global Entrepreneur Week by sponsoring an exciting student pitch competition. Graduate and undergraduate teams from Pitt and CMU will compete for cash prizes as well as access to a variety of resources which are generously donated from local sponsoring companies.
Registration for the November events will be open soon. Watch for more details via email,  Twitter, and  LinkedIn.

Chapter Highlights: PDMA  Philadelphia
The Future of Product Development

Philadelphia PDMA held the chapter's first event of the 2018-2019 program on October 3. The session was an informative presentation of the future of product development starting with a historical perspective and looking out to consider the impact that a ubiquitous ecosystem will have on future products. Whether referred to as the Internet of Things, smarter planet, digital transformation or another phrase relating the connectivity and interoperability of previously disparate systems, what is undeniable is the impact that technological advancements are having.

Machine learning, artificial intelligence and adaptive systems are all emerging technologies that contribute to this new outlook, an outlook that requires:
  • An emphasis on the ecology of products in which the tangible product is a component of the larger experience
  • Enablement of products to capture operational data but also to automatically respond to numerous data sources
  • Facilitation of distinct products to extend beyond conventional boundaries to capture the customer journey and deliver greater value
Many thanks to our host, Design Science, and our renowned guest speaker, Stephen B. Wilcox, for an engaging program and experience.

Are you interested in presenting at an upcoming Philadelphia PDMA event? Please contact programs.philadelphia@pdma.org .
From PDMA Headquarters
This will be the last Connections newsletter before we join hundreds of colleagues in Chicago November 3-6 for Competitive Edge: Disrupting the Disruptors. Attendee registration counts are climbing and excitement growing. The PDMA conference this year has an outstanding lineup of keynotes, workshops, TED-style talks and presentations from Outstanding Corporate Innovators (OCI) Award winners. This is a great place to sharpen your skills and network with colleagues on the forefront of the profession. Have not registered yet? There is still time! Full conference information including registration is available on the PDMA website HERE . We hope to see you there!

Best regards,
Eric Ewald, CAE
PDMA Executive Director
In This Issue
Upcoming Chapter and Global Affiliate Events

PDMA Body of Knowledge Training
Every Tuesday, from October 23 through December 11
Pittsburgh, PA  15213 
Learn More and Register


Using Agile Techniques for Software Development: A Case Study
Packard Place
Charlotte, NC  28202


AI/Machine Learning Panel Discussion
November 1, 2018
AlphaLab Gear
Pittsburgh, PA  15203 
Learn More and Register

>> View the Full Calendar
JPIM Is Free with PDMA Membership. Access Your Journal Today!
JPIM Forum
JPIM November 2018 issue is now available! Access the latest issue here.

Members log in and access JPIM articles  here. Non-members may access abstracts. H ard copy subscriptions for members can be purchased  here

Don't forget to download the new JPIM app!

Download the  JPIM  app for iOS an Android devices from the Apple App Store or Google Play to easily read all of the issues as well as articles awaiting publication under "Early View". S earch for Journal of Product Innovation Management
Get the latest edition of our  PDMA BoK  combining all NPDP exam preparation materials into one guidebook. You can purchase a copy directly through Amazon .

The PDMA Body of Knowledge covers the following exam topics:
  • Strategy
  • Portfolio Management
  • NPD Processes
  • Culture, Teams, and Organization
  • Tools and Metrics
  • Market Research
  • Life Cycle Management - New!

For an overview of each chapter in the BoK, visit PDMA's NPDP Body of Knowledge.  

Get NPDP Certified

Congratulations on Your NPDP Certification!
PDMA congratulates community members who earned their NPDP Certification in August 2018! Learn more about NPDP Certification .

Aaron Green,  NPDP
Allen Sealock , NPDP
Aruna Shekar, NPDP
Brad Combs,  NPDP
Danyalle Miles, NPDP
Manivannan Radhakannan,NPDP
Michael Bychowsky, NPDP
Ragip Ergur, NPDP
Ting-Ting Chu, NPDP
Welcome September  2018 New Members!
PDMA welcomed the following new members in September 2018. The PDMA community looks forward to working with you!

Academic Membership

Bruce Perkin
Peter Naude
Antonie De Klerk
Marta Gasparin
Sebastian Gurtner

Professional Members

Venkata Sateesh Anantha
Angela Johnson
Peter Humphreys
TJ Bowen
Chris Sears
Stacy Tremintin
Jake Bate
Tatjana Bobic
Chin-Jui Yu
Vivian Colon
Kyle Campbell
Nate Dunlevy
Riana Husen
Jared Koslosky

Student Members

Jodi Houlihan
Sebastian Schomisch
Christopher Pieloth
Moritz Goeldner
Kohei Matsumoto
Daniel Kruse
Niels Sprong
Theodore Allen
Submit a Book Review
Members, if you have not had the opportunity, please check out the book reviews on the PDMA website  here.
Earn PDHs for NPDP Recertification by writing a book review for PDMA! Learn how here.
Contact Teresa Jurgens-Kowal, PhD, NPDP with questions or submissions.
Meet Keynote Hero Jim Craig
Miracle-Man Jim Craig, goaltender for the US Olympic Gold Medal Hockey Team

"Miracle on Ice" and President of Gold Medal Strategies, is the keynote at the Competitive Edge: Disrupting the Disrupters, Conference powered by PDMA. Hear Jim's inspiring story of how a group of amateur players, against all odds, pulled off the greatest upset, and triumphed over the Russian Red Army professional hockey team.   
Meet Jim backstage with your VIP pass.

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