April 2017

2017 PDMA Annual Conference Call for Speakers Now Open

PDMA wants to continue the momentum of the exceptional content at the last year's conference, and is now accepting speaker proposals for the 2017 Product Development and Management Association Annual Conference taking place November 11-15, 2017 in Chicago, IL.

Presenting at the Annual Conference of the Product Development and Management Association is your opportunity to share your expertise with industry leaders and practitioners and enhance your career. Present on a range of topics in the following education tracks:  
  • Strategy and Discovery
  • Disruption and Innovation
  • Product Commercialization and Execution
  • Performance and Sustainability

Submit your speaker proposal by Friday, April 28, 2017.

There's Still Time to Register for Today's Free PDMA Webcast!
"Building Insanely Great Products" on April 20, 2017

Attend the upcoming webcast Building Insanely Great Products led by David Fraden.

Date:      April 20, 2017
Time:     2:00 p.m. EDT
Price:     Free 

During this webcast,  David Fradin will explore  six keys to product success including a modern product lifecycle framework, how to do market research that works including understanding what your customers "do" to develop successful products, decision making, the importance of values and vision, and having a product market strategy before product development begins.  Click here  to learn more about what you will learn, who should attend, and more information about the presenter.

NPDP Certification
For those with PDMA's  New Product Development Professional (NPDP) Certification , participating in each webcast qualifies for one hour of professional development credits.

The New Product Development Professional (NPDP) Body of Knowledge is Now Available!
PDMA is excited to announce the newly revised Body of Knowledge (BoK) to help candidates prepare for the NPDP exam.

The PDMA Body of Knowledge: A Guidebook for Training and Certification combines all preparation materials to study for the revised NPDP exam into a single publication. You can purchase a copy of the Body of Knowledge  directly through Amazon.

The PDMA Body of Knowledge covers the following exam topics:
  • Strategy
  • Portfolio Management
  • NPD Processes
  • Culture, Teams, and Organization
  • Tools and Metrics
  • Market Research
  • Life Cycle Management - New!
For an overview of each chapter in the BoK, visit PDMA's NPDP Body of Knowledge.
As a reminder, PDMA will launch an updated version of the NPDP exam beginning May 1, 2017.
2016 PDMA Doctoral Dissertation Proposal Competition
Amalesh Sharma 
Georgia State University
"Investigating the Impact of Pace, Rhythm, and Scope of New Product Introduction (NPI) Process on Firm Performance"
Advisor: V. Kumar

Honorable Mention:
Lidan Xu 
University of Illinois at Urbana-Champaign
"The Effect of Conspicuous Consumption Experience on Innovative Performance and Product Adoption"
Advisor: Ravi Mehta

Both the winner and honorable mention awardee will present their dissertation research at the 2017 PDMA Research Forum, November 11-12, 2017 at the Swissôtel in Chicago, IL.

Last Call: Two Regional PDMA Innovation Conferences
Friday, April 21, 2017

Innovation Whitespace Conference - Chicago, Illinois

This conference is about focusing your product development efforts on the profitable whitespace between or beyond existing product categories. Disrupting the marketplace requires frameworks to analyze current markets and anticipate the future. This is accomplished through customer empathy and research design methodologies, as well as technology and patent mapping techniques.  Join us for a full day of "how-to" insights as local leaders share their insights.

Read more details  on the speaker and workshop.

Innovate Carolinas - Durham, North Carolina

Innovate Carolina is an annual conference held in North Carolina, focused on innovation and new product development. This year we're focusing in on the tools, cultural changes and methods to accelerate good ideas in the "front end" and how to bridge the gap between idea development and product development, so that you can learn how to get the best ideas to market more rapidly. 

Call for Papers: 2017 PDMA Research Forum

PDMA's annual Research Forum is the premier conference for new product development (NPD) and innovation management research. In addition to cutting edge research, the 2017 Research Forum, taking place November 11-12  in Chicago, IL, will also showcase special events, including:
  • Bridge session examining academic-industry collaborations
  • Special session exploring NPD and innovation management teaching approaches
  • Other special session topics to be announced
Research Forum Theme: Developing and Sharing Innovation Knowledge in a Collaborative Economy

Submission Deadline: Sunday, June 4, 2017

Research Forum Co-Chairs : Gina McNally (Saint Xavier University) and Janell Townsend (Oakland University) 

The co-chairs encourage your submissions regarding all aspects of NPD and innovation management to this important forum for intellectual exchange and state-of-the-art research.  A complete list of accepted submission types can be  viewed here

For complete details on submission guidelines, important dates and contact information, please visit PDMA's website.
April 2017 Book Review
Managing Virtual Teams by Silvester Ivanaj and Claire Bozon.  Review by: Teresa Jurgens-Kowal, PhD, NPDP.

Nearly all of us work in virtual teams. We understand that virtual teams (VT) may struggle with communication and collaboration since we don't see our colleagues face-to-face (F2F). Yet, VTs offer many advantages for new product development (NPD) because they allow us access to diverse perspectives and global market intelligence.
May 2017 Issue of JPIM Now Available!
Access the May 2017 Issue of JPIM Online Now!

Log in using your member or non-member login credentials to access abstracts or full articles.

Remember: an electronic subscription to JPIM is included with PDMA membership and hard copy subscriptions for members can be purchased here

Don't forget to download the new JPIM app!

Download the JPIM app for iOS devices to easily read all of the 2017 issues as well as articles awaiting publication under "Early View". Get the JPIM app at the Apple App Store! Simply search for "Journal of Product Innovation Management". (Not yet available for Android.)
Connect With PDMA
There's no better way to stay connected with PDMA in real-time than by following our social media channels and vibrant LinkedIn Group. Join the conversation today!

Like us on Facebook     View our profile on LinkedIn     Follow us on Twitter
Congratulations on Your NPDP Certification!
Congratulations to the PDMA community members who earned their NPDP Certification in March 2017! Learn more about NPDP Certification.
  • Liu BaiChieh
  • Brian Hess
  • Chia-Wei Weng
  • Hui-Ming Huang
  • Tunho Chen
  • Zeng Luo
In This Issue

Advertise with PDMA in 2017
Develop your partnership with PDMA in 2017 by considering our wide array of Year-Round Sponsorship Opportunities.

View the  2017 Partner Program  - a quick reference for all sponsorship opportunities in the coming year!
Let's drive innovation together.  Contact the PDMA Sales Team today.
Update Your PDMA Profile
Update your PDMA profile to continue to receive updates that matter to you most.

Updating your PDMA profile is simple with the steps below.
  • Log into the PDMA website.
  • Under the My Options tab in the upper right-hand corner, select My Profile.
  • Select Edit My Profile.
  • Review and update all fields with the correct information, including Contact Information, Professional Role and Role Function.
Simple as that! Contact pdma@pdma.org with questions.
Click here to watch the clip below.

Refer a Friend to PDMA
Are you a current PDMA member and know someone who would benefit from joining PDMA? 
Participate in the Refer a Friend Campaign  to receive $50 for each new member you recruit. 

Simply have them enter your name in the "Referred By" section in the membership application. At the end of the quarter, we'll send you check. Easy as that.
Submit a Book Review

Earn PDHs for NPDP Recertification by writing a book review for PDMA! Learn how here.

Contact Teresa Jurgens-Kowal, PhD, NPDP with questions or submissions.

Feedback and Submissions
Send your feedback, submissions and questions to Elizabeth Conner
Upcoming Chapter and Global Affiliate Events
Carolinas Chapter
April 21, 2017
Innovate Carolinas 2017

Chicago Chapter
April 21, 2017
Innovation Whitespace Conference

Carolinas Chapter
May 16, 2017
Change Your 10%: Lessons From the Ranks

Pittsburgh Chapter
May 18, 2017
Enrage and Empower Advocates to Drive Product Innovation, Development, and Revenue

Carolinas Chapter
May 23, 2017
The "I" in Human Innovation