Meet Burner Bob!
If you live in the Great Plains or east you are probably familiar with the bobwhite quail. You may also be aware that many of the landscapes in his national neighborhood were maintained in part by fire. He still needs fire as do the other species that live with him and people for agricultural and timber production.
Burner Bob is the brainchild of brainchild of PFC Director Reese Thompson (Georgia). One of the problems with reintroducing fire, through prescribed fire, to fire-adapted landscapes is that Smokey Bear has done such a great job spreading his message that to many says all fire is bad. Reese borrowed a page from Smokey's playbook and has created a character and associated educational material to find a way to connect with people, particularly young people on the need for fire in many landscapes.
Burner Bob is just getting started but he has already put in appearances at the Georgia statehouse during Prescribed Fire Week, the Southeastern Wildlife Exposition and is helping get landowners to a prescribed fire field day in Georgia. Thanks to Reese and Burner Bob for starting another great conservation communication story!