PCNA Partners with FootJoy

New Kensington, PA - PCNA has announced a new partnership with global golf brand FootJoy.

Building on the momentum of its early 2025 expansion into the golf category, PCNA continues to expand its assortment by introducing 11 premium FootJoy golf apparel options available in multiple decoration methods.

• Beyond embroidery, available techniques include premium methods such as HXD, laser, digital transfer and debossing on select styles.
• 
  
• Currently, the FootJoy line at PCNA is available exclusively in the U.S., with plans to expand availability to Canada.

“We’re honored to partner with FootJoy, a trusted and globally recognized golf brand,” says Neil Ringel, CEO of PCNA. “By introducing a range of premium FootJoy apparel, we’re ensuring that distributors have access to high-demand, performance-driven products that appeal to a variety of styles and preferences. This partnership reflects our ongoing dedication to enhancing our apparel assortment with quality brands that help distributors differentiate themselves and thrive in the promotional golf space—especially as we head into the holiday gifting season.”

Koozie Group Launches Contract Decorating Service

Clearwater, FL – Koozie Group recently announced that it has launched a contract decorating service.

The initial partnership in this new endeavor is SanMar’s Pack Separately. Ship Together. (PSST) program, which unlocks access to more than 350 additional bags for Koozie Group customers.

• Distributors will enjoy free next-day shipping from SanMar to Koozie Group, no restocking fees and a spoilage protection plan, among other benefits.



• Bags will be decorated in Koozie Group’s Red Wing, Minnesota-based facility, with one-color screen print, full-color and embroidery options available.

“We’re always looking for ways to simplify and enhance our customers’ experience,” says Pierre Montaubin, CEO of Koozie Group. “Through this partnership with SanMar, distributors gain access to an even wider selection of bags, while benefiting from our service advantages, including the Koozie Group Tracker, trusted lead times and consistent quality.”

Cap America Promotes Lauren Allen to VP of Sales

Fredericktown, MO – Cap America has announced the promotion of Lauren Allen to vice president of sales.

Allen joined Cap America in 2021 as national sales manager and was promoted to director of sales in 2024.



“Lauren has excelled in her time here and proven to be an invaluable part of our team,” says Cory Cissell, vice president of customer experience. “She represents Cap America exceptionally well and has built strong relationships both internally and across the industry. This promotion is well-deserved and long overdue.”

Hit Promo Enters Strategic Partnership With iClick

Largo, FL – Hit Promotional Products has entered into a strategic partnership with iClick, a Seattle-based supplier of technology and lifestyle accessories and 2024 Counselor Best Place to Work. The partnership will bring a curated collection of iClick’s in-demand products, including PopSockets, to Hit’s lineup.

“We’re excited to partner with iClick and bring their dynamic product lineup, including PopSockets, to our customers,” said CJ Schmidt, president and CEO of Hit Promotional Products and a member of Counselor’s Power 50 list of the most influential people in promo. “iClick’s reputation for quality and innovation aligns perfectly with our commitment to offering trend-forward, high-impact products.” Schmidt, the third-generation leader of Hit, was also named Counselor Person of the Year in 2024 for acting as a change agent at his family company, pushing it into new arenas like print-on-demand apparel fulfillment and growing revenue by hundreds of millions of dollars since taking on the lead role.

Jeff Roberts, CEO of iClick, said his company is thrilled to work with Hit. “Together, we’ll raise the bar for what’s possible and set a new standard for excellence, value and customer experience,” he said.

In addition to PopSockets, the initial launch will include products from Casely and other top sellers from iClick’s product line, with plans to expand the assortment in the future.

S&S Activewear to Become Exclusive Wholesale Distributor of Gildan's American Apparel

Bolingbrook, IL – Gildan has reached an agreement that grants exclusive wholesale distribution rights of its American Apparel brand in the U.S. market to S&S Activewear.

“S&S has always been a strong advocate of American Apparel, and we are confident that this partnership will broaden customers’ access to the brand and further position American Apparel as the timeless, iconic choice for customers,” says Chuck Ward, chief operating officer at Gildan.

With S&S’s ability to grow within the promo market in the past year alone, the company expresses confidence in the opportunity to leverage its resources to help Gildan’s already established brand reach more customers.

“We are proud to be the exclusive distributor of American Apparel products,” says Frank Myers, CEO of S&S Activewear. “By leveraging our scale, industry-leading technology and deep customer relationships, we’re committed to delivering the brand’s full product line across our nationwide network.”

Additionally, in Canadian markets, S&S Activewear will now be the exclusive wholesale distributor of Gildan’s portfolio of brands, including Gildan, Comfort Colors, American Apparel and Champion.

According to Toby Whitmoyer, S&S’s chief commercial officer, Gildan’s brand will only strengthen S&S’s ability to deliver for its customers and grow within the market. “We’re excited to expand our partnership with Gildan and continue to drive sales for the American Apparel brand,” says Whitmoyer. “This brand has always stood for creativity and cultural relevance, values that deeply resonate with today’s buyers. “With our national reach, deep inventory and service-first mindset, we’re ready to support the brand and deliver more value to our customers.”

How To Cut Costs in the Right Places and Do More With Less

Makena Finger Zannini • Entrepreneur Leadership Network Contributor • 7 Figure Business Founder/CEO

In this time of stress for many small businesses, thoughtful cost-cutting can make your company leaner, more agile and scalable without sacrificing long-term growth.

If you're a small business owner right now, you're probably feeling the tension in the market. There is immense pressure to grow, serve your clients, pay your team and still keep a healthy margin against the background of a turbulent economy. At the same time, you know you can't just slash costs blindly, as cutting the wrong things can put you in an even more difficult position.

Done well, strategic cost-cutting can actually make your business leaner, more agile and more scalable — and it can give you increased peace of mind. Instead of running your business from a place of fear, reframe this time as a way to lean out your business and build a stronger foundation. You may be surprised at how you'll run just as effectively with less.



Read More