PTC for Lamborghini | TrinamiX biometric imaging | Voltaic AEW24 | Harman to acquire ZF ADAS | BMW Alexa+ integration

Volume 5 Issue 28

PTC showcases intelligent product lifecycle vision with Lamborghini at CES 2026

Lamborghini has adopted PTC’s Windchill product lifecycle management and Codebeamer application lifecycle management solutions to enable end-to-end traceability of product data, streamline engineering change management, and improve collaboration across the company.

TrinamiX bringing biometric imaging tech for auto health and safety features to CES

The BASF subsidiary will show a new automotive-grade wide-field-of-view dot projector enabling vital-sign monitoring of both front-seat occupants with a single module and a noninvasive touch blood alcohol measurement system developed with Aumovio.

Voltaic Marine debuts production AEW24 electric boat at CES

The Traverse City, MI-based electric-boat startup will showcase its flagship sport boat at the event, marking the company’s transition from development into a production-intent marine platform, with attendees getting demos highlighting the design philosophy, systems integration, and onboard technology.

Harman to acquire ZF’s ADAS business

The Samsung Electronics subsidiary today announced that it has entered into an agreement to acquire the advanced driver assistance systems business involving automotive compute solutions, smart cameras, radars, and ADAS software functions, for a more centralized vehicle architecture.

BMW to showcase iX3 and first Amazon Alexa+ vehicle integration at CES

At CES 2026, the OEM will feature a first-time demo of its AI-powered Intelligent Personal Assistant along with the next evolution of Alexa Custom Assistant for vehicles, a service that enables automakers to create their own intelligent AI assistants built on top of the Alexa+ architecture.