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Friday, Nov. 9th in Randolph Intermediate-level * a.m. & p.m. sessions
- Leveraging your stories via multi-media
- Activating an army of digital ambassadors
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Friday, Nov. 9
Chandler Center for the Arts, Randolph
STORIES: THE ULTIMATE MULTI-TASKER
9 am - Noon
To reach your year-end fundraising goals, learn how to best tell your story via social media.
In the ever-evolving world of multimedia storytelling, it's hard to know which platform will best convey social impact, inspiration, education, or just plain entertainment. This intermediate lab will provide insight into various media platforms, their main use and how to leverage the uniqueness of each to provide a comprehensive and immersive mission-driven narrative for your organization. Participants will take an upcoming campaign of their choosing (year-end giving, special event, general-operating fundraising, mission information) and develop a plan to implement it, using storytelling techniques, uniquely on: Facebook, Twitter and Instagram.
Facilitators: Abbie Tykocki, Burlington Telecom; Becky Holt, COTS
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CREATING A CONFLUENCE OF INFLUENCE: TELL YOUR STORY THROUGH THE PEOPLE WHO KNOW IT BEST
1 - 4 pm
In the busiest time of the year, learn how to make sure people see your stories on social media. Find out how to make your stories rise to the top during year-end giving and holiday overload.
This workshop will focus on the intersection of storytelling and social media, in regards to the "influencer economy." Learn what that is, how it works against nonprofits, and how you can leverage it to benefit your mission, specifically by working with staff and volunteers to create your own digital ambassadors - your army of storytellers to share why your work matters and how it helps.
Facilitator: Becky Holt, COTS; Ava Kelly, Good Done Well
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our amazing collaborators.
Generous funding is provided through
the Vermont Community Foundation
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