Paper Industry Commentary
April 2020


Among the features used to highlight COVID-19 data are heat maps that can be filtered by region/country/state and indicate potential impacts on grade capacities. Users can also build charts and tables matching COVID-19 data with economic and demographic indicators including GDP, population, inflation, exchange rates, and unemployment.


Fisher Solve ™ Next allows us to track how the COVID-19 pandemic is evolving in critical producing areas using up-to-date infection and capacity data. With that, we can better prepare for life during and after COVID-19. But the hard truth is we can expect some short-term minor disruption in the bath tissue supply chain in some regions.


In an effort to lift some of the fog and uncertainty, Fisher International has launched a  free interactive map  that outlines the potential impacts of coronavirus on demand and uncovers the percentage of production capacity and machines in danger of not making it through an economic downturn caused by the pandemic.


Like some producers, some suppliers will also go bankrupt. Those suppliers who already focus on delivering high customer value and understand the value of client base quality (regardless of the business cycle) will win. This is because all companies have limited resources, and efficiency in utilization is an important success factor.


In the next recession we’re likely to say business intelligence played a bigger role than ever in mitigating risk and exposure. Long periods of rather stable business have caused many corner-room executives to think they have things under the control. This assumption is being challenged perhaps faster than ever.


Fisher International and Forest2Market, two firms offering data, analytics and business intelligence solutions to the forest products and pulp and paper industries, have acquired Tecnon OrbiChem, a UK firm offering data and analytics to the petrochemical industry and focusing primarily on chemical intermediates, synthetic fibers and resins.


I t's well known that printing, writing, and newsprint paper demand has been under pressure for some time. As a mill owner, or supplier mills, your strategy to navigate the next year could vary dramatically as COVID-19 rips through the globe. And although we can say for sure there is uncertainty in what might happen, this shouldn’t stop business owners from being prepared. 


Toilet paper shortages were first reported in Asia with specific outages in Hong Kong, Japan, and other locations as the China infection rate increased. Empty shelves are now seen from Australia to the United States. In reality, toilet paper hoarding is limited by the amount of space consumers have to store their stashes.
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