SOS #62    J. Morris Hicks    (7-16-20)  
EndGame 2050, companion film for OUTCRY
With the tagline, Humanity's Last Chance is Now, this powerful 90-minute film was produced in May of 2020, one month after Outcry was published. And  I just learned about it earlier today from my friend, Victoria Moran , in New York City. 

In a nutshell, the film begins with a newscast thirty years from now -- in 2050 -- as it describes how dramatically our lives have changed since 2020, when we still had time to take action. 

Like Outcry, the film addresses a plethora of unsustainable elements of our reckless lifestyle and how our actions are greatly limiting nature's ability to sustain us in the future.

ENDGAME 2050 | Full Documentary [Official]
 Powerful 90-minute film complements Outcry

EndGame 2050 provides a stark visual of the harmful, wasteful and grossly unsustainable lives that we are living today -- with no signs of any significant changes ahead. Where the film leaves off is where Outcry begins -- with a vision of how we can quickly re-invent every single element of the way that we are now living.

The image below appears in Outcry and evokes a highly enjoyable lifestyle that is feasible with technology that is available now. And, if we can get started soon -- and we do things right -- we might very well be able to enjoy a lifestyle that, in many ways, is far superior to the way that we are living now.

The Bottom Line. Collectively, we have the wherewithal to create a virtual paradise on Earth for all humans -- but we are running out of time. 

In our book, Outcry, we describe a vision of how we might begin to move from today's highly inefficient way of living to a sustainable nirvana for all humans. That vision was intended to help spark a global conversation regarding the need for sweeping systemic change as we totally re-think our unsustainable cultural norms of the past one hundred years.

J. Morris (Jim) Hicks

PS: You may wish to visit the landing page at, where I have summarized some of the most important issues that we are facing. One example is a definition of what I call the Protein Myth:

This myth is an enormous, yet easily-removable barrier to sustainable living -- resulting in what I have dubbed Locked Brain Syndrome, or  LBS:

Because of the mistaken, yet ubiquitous, belief that humans actually  need  to eat animal protein to be healthy -- a host of incredibly powerful, plant-based solutions to the world's most serious health, hunger and sustainability crises never even make it to the table for consideration.
For this reason, I consider this "protein myth" to be the single most serious obstacle to our longterm survival as a species. For if we cannot take the "animal out of the equation" when it comes to feeding ourselves, we will never learn to live in  harmony with nature -- thereby placing the future of our civilization (and our species) in serious jeopardy.
In the film, EndGame 2050, described above, this point shines through loud and clear. 

To help jumpstart the essential global conversation that I keep mentioning, I am now offering to conduct  Zoom conferences free of charge to any group of six or more people.  I look  forward  to Zooming with you and your group in the near future. Shoot me an email and let's get started.

In preparation for those sessions, I have developed a one-hour format consisting of an opening statement followed by a slide show, discussion and Q&A with the attendees. The sessions that you organize will be far more interesting and productive if attendees have read Outcry in advance.

Our book, for a host of environmental reasons, is  only available as an e-book on Amazon . As such, it contains hyperlinks to hundreds of references and videos, is less expensive and does not have to be manufactured and delivered. 

You can join my mailing list and/or find all of my previous postings by visiting the SOS Memos page on my website Here are a few of them where you can see how my vision has evolved since that first "creative idea" on 9-21-18:

As always, I am just trying to spark a global conversation about what is needed. By sharing a vision of what I believe is possible, I hope to influence others to think bigger, better and bolder. 

As for speaking, I continue to search for mainstream audiences who may have an interest in learning more about a realistically hopeful vision for our future - and their role in making that vision come true.

In the months ahead, I will continue to focus on the urgent need for a totally reinvented greening of our civilization - beginning with a model in the USA that could be applied globally over the next fifty years. 

Upcoming talks : There are lots of open dates on my calendar as my next scheduled public talk is  at Camp Plant-Stock in Black Mountain, NC, on August 15, a "live" week-end affair that has been converted into an online, virtual event instead.

As for the specifics of my topic, I invite you to  contact me directly  about how I might tailor my presentation to best suit an audience you may have in mind: 

Universities,  churches,  think-tanks, legislative bodies, environmental  organizations, alumni associations, leadership clubs, PTA's, family, neighbors  and/or civic groups who may appreciate a message of reality and hope for our future. 

Please let me hear from you directly regarding any ideas or questions you may have.

What else can you do to help? Three things:

1. Live as greenly as possible while doing all that you can to raise the awareness of "big picture" solutions that are crucially necessary for saving our civilization.

2. Share this BSB and my  "Mama Ain't Happy" BSB with prominent journalists, thought leaders and/or elected officials whom you respect. They need to learn a lot more about the many reasons why  Mama ain't happy.

3. Here are a few more GRATOLA-related blogs that you can share with your most powerful friends, leaders, journalists and movie producers.

Click here for links  to all blogs and SOS Memos since 2016

Until next time, just remember...

Humanity is on a collision course with Nature.
A damaged Nature will survive. We may not.
We must change course to avert an ecological disaster.

This SOS Memo series was created by:

J. Morris (Jim) Hicks 
CEO, 4Leaf Global, LLC

I welcome your feedback and/or questions at:

In the past two years, I have spoken at a  VegFest in
Fort Myers, at  in Honolulu and Kahului, Maui, the   College of the Holy Cross  in Worcester, MA, a  Plant Powered Manhattan  event in New York, at a lakeside health conference in  South Haven, Michigan, in Buffalo, NY, at the University of Scranton, at Dr.  Fuhrman's  Golden Gate Health Getaway  in California and at the Healthy World Sedona Health and Sustainability Conference in AZ.

To schedule a presentation at a venue near you, please contact me at

Promoting health, hope and harmony on planet Earth

Moonglow J. Morris Hicks

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