Volume 39
December 23, 2020

Seasons greetings to each of you and your families!

Whether in person or from a distance, 2020 has certainly taught us, again, the significance of personal connections. We appreciate the opportunity to connect with you via Practice Growth Insights, always intent upon learning, discovering and growing together.

Our loyal readers know we often feature books of particular interest. During your upcoming time to celebrate and reflect, here are a few thought-provoking suggestions you may enjoy:
Post Corona – From Crisis to Opportunity by Scott Galloway

The pandemic has not been a change agent so much as an accelerant of trends already well underway. In Post Corona, he outlines the contours of the crisis and the opportunities that lie ahead. Some businesses, like the powerful tech monopolies, will thrive as a result of the disruption.
Destinations of a Lifetime: 225 of the World's Most Amazing Places
NatGeo takes you on a photographic tour of the world's most spectacular destinations, inspiring tangible ideas for your next trip. Travel to hundreds of the most breathtaking locales-both natural and man-made-illustrated with vivid images taken by the organization's world-class photographers.
Raving Fans by Ken Blanchard

is written in the parable style of The One Minute Manager and uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature -- not just a passing fad.
The Practice by Seth Godin

Creative work doesn't come with a guarantee. But there is a pattern to who succeeds and who doesn't. And engaging in the consistent practice of its pursuit is the best way forward.
Upstream by Dan Heath

So often in life, we get stuck in a cycle of response. We put out fires. We deal with emergencies. We stay downstream, handling one problem after another, but we never make our way upstream to fix the systems that caused the problems.
The Go-Giver by John David Mann and Bob Burg

"Most people just laugh when they hear that the secret to success is giving. . . . Then again, most people are nowhere near as successful as they wish they were."
We pay tribute to each of you and your colleagues for expert care you have provided to patients for many years and despite remarkable challenges, throughout 2020. You and all of those on the frontlines are heroes, a fact to celebrate.

In the spirit of the season, with so many struggling with incredible challenges, it an ideal time to model empathy, for the love of others and our best selves. 

As eloquently stated:

“Could a greater miracle take place than for us to
look through each other’s eyes for an instant?”
—Henry David Thoreau

Speaking of empathy, here is one of my favorite videos we shared previously:
With these closing words:
“If you could stand in someone else’s shoes…
Hear what they hear…
See what they see…
Feel what they feel…
Would you treat them differently?”

Throughout 2020, as is our heartfelt intent, we at HDI have always done our best to hear what you hear, see what you see and feel what you feel. As your dedicated growth partners, we look forward to helping your practice-growth dreams come true in 2021, to the benefit of your talented team and all those whose lives you enrich with precious sounds.

Happy Holidays!

Bruce Essman
High Definition Impressions (HDI)

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