Downtown Worcester Business Improvement District Launches Multi-Language Website 

Media Contact:
Lisa Malo, Marketing & Communications Manager       
Downtown Worcester BID                            
508-622-3050 x4, [email protected]

Worcester, MA - The Downtown Worcester Business Improvement District (BID), announces the launch of its website in multiple languages. In addition to English, can now be accessed in three new languages: Spanish, Portuguese, and Twi. This effort is aimed at reaching new audiences and increasing accessibility to information about Worcester’s downtown area. 

Funded by a grant from the Massachusetts Office of Travel and Tourism (MOTT), the website's new language options are a reflection of the BID's commitment to creating an inclusive and welcoming downtown environment. 
“Worcester is a diverse community, and it’s important that we make information about our downtown accessible to all,” said Evelyn Darling, Executive Director of the Downtown Worcester BID. "We believe that this new feature of our site will enhance the ways we’re able to connect with residents and visitors, both online and off." provides information about the Downtown Worcester BID's services, including resources for business and property owners within its District. It also features valuable information for visitors including a Downtown Worcester events calendar, itineraries, maps of Downtown amenities, hotel and parking information, and more. 

Launching the site in multiple languages is part of a broader focus on accessibility and inclusion for the BID.  

“The BID is committed to continuing to expand access Downtown – through our community outreach, collaborations and partnerships, in planning our events, in our marketing, on our website, and beyond. Offering the website in multiple languages that are spoken widely in Worcester is another important step,” said Darling. 

Visitors can now access the website in English, Spanish, Portuguese, or Twi by selecting their preferred language from the main drop-down menu at the top of the homepage or -- 

To access the site in Spanish: 
To access the site in Portuguese: 
To access the site in Twi: 
About Downtown Worcester Business Improvement District
Downtown Worcester Business Improvement District is a non-profit organization established in 2018 to sustain momentum in the heart of Downtown Worcester. The result of a comprehensive community-based effort, the organization represents the owners of more than 100 properties and seeks to create a unique sense of place through enhanced investment and development, establishing and sustaining a vibrant, welcoming, and economically viable district for all.