FOR IMMEDIATE RELEASE: June 28, 2023
Media Contact:
Lisa Malo, Marketing & Communications Manager
Downtown Worcester BID
Worcester, MA - The Downtown Worcester Business Improvement District (BID), announces the launch of its website in multiple languages. In addition to English, downtownworcester.org can now be accessed in three new languages: Spanish, Portuguese, and Twi. This effort is aimed at reaching new audiences and increasing accessibility to information about Worcester’s downtown area.
“Worcester is a diverse community, and it’s important that we make information about our downtown accessible to all,” said Evelyn Darling, Executive Director of the Downtown Worcester BID. "We believe that this new feature of our downtownworcester.org site will enhance the ways we’re able to connect with residents and visitors, both online and off."
Downtownworcester.org provides information about the Downtown Worcester BID's services, including resources for business and property owners within its District. It also features valuable information for visitors including a Downtown Worcester events calendar, itineraries, maps of Downtown amenities, hotel and parking information, and more.
Launching the site in multiple languages is part of a broader focus on accessibility and inclusion for the BID.
“The BID is committed to continuing to expand access Downtown – through our community outreach, collaborations and partnerships, in planning our events, in our marketing, on our website, and beyond. Offering the downtownworcester.org website in multiple languages that are spoken widely in Worcester is another important step,” said Darling.
Visitors can now access the website in English, Spanish, Portuguese, or Twi by selecting their preferred language from the main drop-down menu at the top of the downtownworcester.org homepage or --
