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November 2019
This Month's Issue:
Recognizing Small Businesses and Budget Highlights
Provincial Budget Highlights
by Monty Killoh ( mkilloh@stalbert.ca    )

On October 24 th, the Province of Alberta released Budget 2019; the following are some of the highlights from the budget.

Budget Priorities
The key priority of the budget is a promise to balance the provincial budget within four years; this will be accomplished through cuts to operation spending of 2.8% over four years in combination with a forecasted climb in revenues, to reduce the current projected deficit of $8.7 billion for 2019-2020 to a budget surplus of $0.6 billion by 2022-2023.

Corporate Tax Cut
The budget includes a plan to decrease the corporate income tax rate from 12% to 8% over the next two and a half years; this will result with a projected corporate tax rate that will be 30% lower than the next lowest province, with Alberta having a lower combined federal-provincial corporate tax rate than 44 U.S. states, ensuring that Alberta will be a competitive place for investment in North America.

Enhanced Capital Cost Allowance
A "Capital Cost Allowance" is essentially a tax deduction that can be claimed over a period of several years for the cost of depreciable property that wears out or becomes obsolete over time. The budget commits up to $900 million for such deferrals for companies that make new investments in Alberta.

Alberta Innovates
The budget will provide more than $200 million to support research and innovation through Alberta Innovates. Alberta Innovates supports the entire innovation spectrum - from new idea generation through applied testing to commercialization/end-use - through funding programs/grants, advice, technical expertise and applied research services. For more information on available grants and programs, please visit the webpage for Alberta Innovates.

Red Tape Reduction
The budget has also promised to reduce red tape across the provincial government; this, combined with streamlined processes and consolidating administrative services, is expected to save at least $140 million and make it easier to do business in Alberta.
 
For an overview of some of the highlights from the budget, please visit the Budget's webpage. For the full detailed budget, please visit the document's webpage.

In This Issue

Join the Conversation!
Upcoming Events

Dig In Dining Weekig In Dining Week
November 1 - 10

November 7

November 17

November 11

November 16 and 17

November 16

November 22

Small Business Awards of Distinction
by Nicole Pearson ( npearson@stalbert.ca  )
  
The annual Small Business Awards of Distinction were held at the Arden Theatre on Thursday, October 24, celebrating the incredible diversity, creativity and strength of the St. Albert business community. This year over 80 nominees were recognized for their achievement and success. In total, there were 11 award recipients.

The results from the evening were as follows:
 
Award
Winner
Business to Business Award
Presented to the business who provides the best services to other businesses within the community
Staples
Ignite Award
Presented to the most outstanding new business within the last three years
Endeavour Brewing Company
Community Leadership Award
Presented to the business that provides the most leadership in the community in several categories
KDM Management Inc.  
Young Entrepreneur Award
Presented to the most successful young entrepreneur in the community
Gretzie Parth - GP Makeup Inc.
Marketing Award
Presented to an independent organization that has developed and implemented a unique, innovative, and successful marketing strategy
Brian Cyr RE/MAX Professionals
Community Stewardship Award 
Presented to an outstanding not-for-profit organization that is a contributor to the success of our community
Stop Abuse in Families (SAIF) Society
Small Business (1-9 Employees) Award 
Presented to the most outstanding small business of the year
Proline Electric Ltd.
Small Business (10+ Employees) Award
Presented to the most outstanding small business of the year
Toast Breakfast & Lunch
Outstanding Customer Service Award
Presented to the business that best exemplifies good customer service in our community
Empire Salon
Lynda Moffat Woman of Distinction Award
Presented to an inspiring business woman in the community
Rosanna Fischer
Chair's Award of Distinction
Presented to an outstanding business owner for their long-term, continued contributions to the business community
Quantum Chemical
 
Congratulations to all those who won awards and all who were nominated; it is because of businesses like you that St. Albert's economy continues to prosper. Your contributions continue to make this a vibrant and healthy community to be a part of, one of the best places to live in Canada, and one of the top investment cities in Alberta. Special thanks to the St. Albert and District Chamber of Commerce for again hosting a fantastic evening!  Click here  to see a list of all nominees for each category.


Small Business Week Conference Recap
by Nicole Pearson ( npearson@stalbert.ca  )

   

On October 22, the City of St. Albert's Economic Development together with NABI and the St. Albert and District Chamber of Commerce hosted the first annual Small Business Week Conference. 51 small businesses spent the morning learning about how to choose which social media sites to use, how to create microcontent to post, and resources that can be used to make posting easy. The conference also covered how to measure the effects of a businesses online presence and how to write great content for your website.

Overall the conference was a great opportunity for small businesses to meet and learn from each other. In 2020 we will be offering morning and lunch hour workshops aimed at helping our local business community prosper. If you have any suggestions for future workshops or have a topic that you want to present that you think would be beneficial for our business community, please reach out to Nicole Pearson at npearson@stalbert.ca.


Finding Fun in Social Media Marketing

If finding content to post on social media is starting to feel more like a chore than a fun way to promote your business, here are some easy ways to change your mindset and restart your relationship with the online world:


 

1. Use your heart. No matter the size of your business, it was started as a venture you're emotionally and personally invested in. Don't be afraid to show off the "why" behind what you do. Record short testimonials and success stories from customers and post these with a link back to your website for potential customers to learn more. Or if video seems a little daunting, take a photo of a customer with their favorite product/in store with a simple write up about how your business has helped them in some way that's easily relatable to others.


 

2. Show some personality. Showcasing what sets your business apart from others could be as easy as working on the online tone and voice behind those social media posts. This doesn't mean everything has to be super punny going forward (but that's not off the table). Think of the values your company represents and how social media shapes that brand as well. Is it your goal to be educational, empower others, promote a certain lifestyle or just make sure no one leaves hungry?

 

3. Interact and engage. Go beyond the "hard sell" and open up conversations with followers. Try out something new like story polls on Instagram asking a question between two choices such as what should be featured on the lunch menu tomorrow. And if you're not already, always take the time to be responsive to comments and questions people ask on posts as well as private messages. Engagement is exactly what you're looking for so personalize each response by addressing the user with their name.

 

4. Get Visual. Having creatively crafted prose is great, but posts with a visual attached to them will receive more engagement. Memes, emojis and gifs aren't something you want to go overboard with, but they can add a bit of fun from time-to-time. Try showcasing what's going on in your business with a short new product launch teaser video from your phone or take some shots during an event. Customers will want to keep coming back to your page if there's new, visually engaging content being posted on a regular basis.

 

5. Consider a Theme. Motivational Mondays, Throwback Thursdays, FAQ Fridays. Consider one themed post that your business could support content for that fits its brand and messaging. If you're business has been established for awhile, Throwback Thursdays are an easy way to show customers blast from the past photos. These types of posts are also more likely to be shared by followers.



Dig In Dining Week is currently on ending Sunday, November 10. 17 restaurants are participating and offering two and three course meals at special prices. To learn more and see restaurant menus, please visit 


Business Spotlight On... Gidget's
by Katrina Rossol ( krossol@stalbert.ca )
 


St. Albert's newest restaurant, Gidget's, is now officially opened as of October 1st, 2019. Located in Campbell Business Park at 101, 125 Carleton Drive and is owned by local St. Albert resident Gidget Bouchard. This plant-based bistro offers customers a delicious variety of fresh baked goodies, custom lattes and comfort-styled foods all created from locally sourced suppliers. Gidget's menu has traditional comfort food classics such as burgers, mac and cheese, chicken pot pie, all with her French-Canadian flair - and of course, no meat. All jams, dressings, sauces, salads, some breads, baked goods and desserts are made fresh from scratch in-house, and Bouchard aims to offer very few processed items. 
Gidget, a full-time teacher at École Secondaire Sainte Marguerite d'Youville for 15 years, took the leap this fall to open her very own plant-based restaurant. She disclosed that she had first looked for a restaurant location in north Edmonton, thinking vacancies would be cheaper; however, she was pleasantly surprised to find a space in Campbell with competitive lease rates and at a great location close to home. The restaurant's atmosphere offers a warm cozy feeling with leather couches and several tables to catch up with friends and family or get caught up on work with a delightful latte. Bouchard strives for an "intimate local feel" and does this by having walls strewn about with stunning pieces of art from local artist, Gilles Simard (which are available for sale). 
Gidget's is doing their part for sustainability in limiting the use of single-use plastics and offering reduced prices to customers who bring in their own reusable containers for take-out, and Gidget's also offers their own compostable take-away containers. Her future plans for the restaurant include getting more involved with the community and other local businesses and artists to showcase local singers at her restaurant, Yoga on Wednesdays, and an upcoming open mic night.  

Gidget's
101, 125 Carleton Drive
http://www.gidgetsbistro.com/

 
Restaurant Hours:
Monday - Thursday: 8:00 a.m. - 8:00 p.m.
Friday: 8:00 a.m. - 9:00 p.m.
Saturday: 10:00 a.m. - 9:00 p.m.

The Spotlight on Business is a monthly feature wherein we highlight a local business and learn more about what they do and how they positively contribute to the identity and economy of St. Albert. If you, or someone you know, would like to be featured in a future issue, please contact npearson@stalbert.ca  with a brief description of the organization. 
 
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New Businesses in St. Albert
Find local companies in our St. Albert Business Directory

Commercial/Industrial Businesses


Bento Inc.                                                                                                     780-886-4664
700 St Albert Trail
Grab & Go Sushi Inside Walmart
 
Canadian Auto Remarketing (CAR) Ltd.                                                    780-994-2032
111-25 Chisholm Ave
Auto Retail Sales & Wholesale Mostly by Appointment
 
CW Canine Consulting                                                                               780-818-2739
50-580 St Albert Trail
Dog Training
 
Daryl Vending Services                                                                              587-290-1227
1-215 Carnegie Drive
Vending Machine Services that Sells Food and Drinks
 
Geeta's Foods Inc.                                                                                     780-265-5465
108-25 Chisholm Ave
Food Processing / Manufacturing East Indian Snacks & Sweets
 
MD Distillery Ltd.                                                                                        780-964-7570
100-20 Circle Drive
Alcohol Production / Sale
 
Old Montreal Hotdogs & Poutine St. Albert                                                780-913-2085
E-388 St Albert Trail
Casual Dine-in Restaurant
 
Techfibre Industries                                                                                    780-983-5838
207-200 Carnegie Drive
Chemical Process Engineering



Home-Based Businesses


Africans & African Descendants Friendship Club of St Albert                      780-904-5798
Promote African Culture & History Through Events in St. Albert
 
Alcu Electric                                                                                                780-270-1432
Electrical Contracting
 
Art Hive                                                                                                       780-905-8586
In School Field Trips
 
At Fit to Work                                                                                               780-893-1443
Personal Fitness Training
 
Dawer Contracting                                                                                       587-926-7997
Renovation and Maintenance
 
Integri Kitchens (2012) Ltd.                                                                          780-489-9960
Design & Install Cabinetry for any Room of the Home
 
Me Agapi Ltd                                                                                                780-418-3192
Sale and Distribution of Imported Extra Virgin Oil, Supermarkets and E-Shop
 
Mommy Soleil Birth Services                                                                       613-323-0960
Birth Doula and Postpartum Support
 
Service Repair Parts Inc.                                                                             780-418-4284
Providing Mobile Service, Repair Parts to Customers
 
Wagging Along                                                                                             780-907-5903
Dog Walker

Monthly Growth Stats

Single Family Housing Starts

    
 
 
Single Family Dwelling Resales

  
 

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29 Sir Winston Churchill Avenue | St. Albert, AB | T8N 0G3