Santa Barbara 100
You can win this custom New Belgium bike

Thanks to our sponsors New Belgium Brewing Company, you can be the owner of this custom New Belgium 3 speed commuter bicycle. How do you win? Register for any of our courses, the 34 mile, 100k, 100mile or new 100k+Gibraltar and you're automatically included in the drawing held at our awards ceremony on Saturday October 22 at the finish line.
Contest rules: you must register to ride by September 30. You must be present to win. That's it!

And that's not all, New Belgium will be pouring cold beer for all of our 21 and over riders at our Post Ride Festival on Saturday at Leadbetter Beach. They'll be serving up favorites like Fat Tire and Citradelic IPA. Riders can also stop by the New Belgium Tap truck on Friday evening from 4-7pm during packet pick up during the Expo for a complimentary cold one. Must be 21 or older, must show ID.

Follow @newbelgium_socal for latest events and updates.

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