These sessions will be led by Grow with Google international speaker and trainer, Corissa Saint Laurent. She is a speaker and trainer who has spent 15 years helping businesses grow through experiential, engagement, and digital marketing. Learn more about Corissa here.

Learn best practices and analyze trends about how customers engage with your business online, then turn these insights into well-informed, actionable decisions. In this workshop, you'll learn how to identify business goals and how you plan to use your online presence to achieve them. You'll also learn how to incorporate data into your marketing plan and select tools to help you find the answers you need.

On Tuesday, August 11th, The Alliance hosted the first workshop in a three-part webinar series with Google on how businesses can reach customers online. This workshop featured topics including how Google Search works, how to improve a website's visibility with Search Engine Optimization (SEO) and how Google Ads can help businesses reach potential customers.

The recording and a copy of of the presentation slides from the workshop is available here for businesses who were unable to attend.

Feel free to contact us with any questions or concerns.

Sincerely,