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SHANI J. COLEMAN
Director, Office of Community & Economic Development
SBOP Administrator
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Greetings!
Would you like to provide a sign-on bonus for new employees or receive funds to help cover on-the-job training costs? If so, you might want to join us on November 6th for a Small Business Job and Resource Fair co-hosted by Clark County along with fellow government entities, DETR, and Workforce Connections. Financial incentives may be available for small businesses that hire during this event. You will find more details and information on how to get involved below.
The month of November provides a lot of built-in marketing opportunities for small businesses to attract more customers, starting with Black Friday. In this edition of the Small Biz Update, we will take a look at some special events and dates you can take advantage of. Plus, you can register for business-building events offered this month, and save the date for Clark County BDAC's 4th Annual SBOP Alumni and Friends Mixer coming up in December.
Our offices will be closed on November 11th in observance of Veterans Day, and also on November 25th for Thanksgiving. On behalf of SBOP, many thanks to all of the courageous men and women who have served our country well.
Here's wishing everyone a happy start to the holiday season!
To your success,
Shani J. Coleman
Director, Office of Community & Economic Development
SBOP Administrator
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SBA Hosts National Veterans
Small Business Week November 1-5
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Throughout the week, the Office of Veterans Business Development will cover topics such as:
- Transition assistance
- Entrepreneurial training
- Government contracting
- Disaster assistance
- Access to capital resources
For more information about National Veterans Small Business Week and to find events in your area, visit sba.gov/nvsbw. Sign up for an event and join the online conversation using the hashtag #VetBiz.
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Need to Hire 5 or More Employees?
Get Employee Sign-on Bonuses & Possible OJT Funding
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When you hire during this Small Business Job & Resource Fair. |
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November 6, 2021
9:00am-2:00pm
The Expo at World Market Center
Clark County in conjunction with the City of Las Vegas, City of North Las Vegas, City of Henderson, DETR, and Workforce Connections is hosting a Small Business Job & Resource Fair on November 6, 2021. Businesses may participate free of charge and registration is required in advance.
- This event is dedicated to small businesses with 100 or fewer employees.
- Preferred employers will have a minimum of five full-time openings available at a minimum of $15 per hour to participate.
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For Job Seekers, a $500 SIGN-ON BONUS will be available for most jobs after 30 days of continuous employment.
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For Small Businesses, the cost of the sign-on bonus will be covered by a grant, and assistance with on-the-job training dollars will be available for most job offerings.
- Clark County Social Services will be on hand to address rental assistance needs
- Legal Aid of Southern Nevada will be on hand to address eviction prevention.
- SNHD will be on hand to provide COVID vaccination.
- And more.
Spread the Word!
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BDAC's
4th Annual
SBOP Alumni & Friends Mixer
Monday, December 13, 2021 | 9:00 am - 11:00 am
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Grow Your Business Network.
Increase Your Competitive Edge.
Who should attend this virtual mixer:
- Graduates of Clark County Small Business training programs
- Business owners working to grow a small firm
- Small, emerging, disadvantaged & minority businesses seeking new contract opportunities
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Opportunities to Boost Holiday Sales |
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Take Advantage of Special Marketing Events |
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November 2021 leads us into the second holiday season of the COVID-19 pandemic and retail business analysts predict that as more people feel confident about shopping in person in-store sales will likely increase this year. Additionally, online sales are expected to grow this season and may in fact bring the highest returns for some retailers.
As you plan your holiday sales strategy it is important to be mindful that the trend in recent years has been for businesses to start pitching holiday deals well before Thanksgiving. Some have their campaigns planned or up and running months in advance. If you are not among the early starters, there is still time to swing into action and get your message out to potential buyers in time for holiday shoppers to respond.
Each November small vendors have opportunities to benefit from special marketing events with dates set aside specifically for the purpose of encouraging consumers to buy from small businesses. Try taking advantage of these events to sell more of your goods and services.
Black Friday - November 26, 2021
Black Friday, the day after Thanksgiving, is typically the busiest shopping day of the year in the United States. Forbes.com recently reported Black Friday 2021 is expected to be the busiest ever. This is a prime opportunity to reach potential customers as many consumers spend at least a portion of the day in search of savings on holiday gifts. Try creating exciting offers and customer experiences online in advance of Black Friday, perhaps offering incentives such as special pricing to those who decide to buy early.
If you plan to offer holiday deals online this season, you might sell more by making your promotions mobile-friendly. For the past two years, more than two-thirds of Black Friday retail sales were made on mobile devices while approximately one-third of sales were made on desktop devices, according to Businesswire.com.
Small Business Saturday - November 27, 2021
Each year, Small Business Saturday is observed on the Saturday after Thanksgiving to help businesses throughout the country attract people in their communities to their locations. As COVID health guidelines and consumers' personal safety concerns may continue to slow foot traffic for many businesses, sellers may find greater profit in creating special deals and experiences customers can buy online. Another option is to offer a combination of face-to-face and virtual deals that allow buyers to choose between doing business in-person and or online.
Cyber Monday - November 29, 2021
Cyber Monday, the first Monday after each Thanksgiving, is designed to encourage people to shop online. Cyber Monday sales and online sales in general increased in 2020 as COVID health guidelines caused many organizations to take product and service offerings online, many for the very first time. Meanwhile, many seasoned online sellers ramped up their e-commerce efforts last year to increase profits.
Online sales are expected to continue growing in 2021, with many companies expected to advertise Cyber Monday deals long before the actual date.
Giving Tuesday - November 30, 2021
Giving Tuesday, observed the Tuesday after each Thanksgiving, is a global generosity movement that encourages people to transform the world by giving to local charities. One of the best perks of business ownership is the ability to make a positive impact in our community. For updates and to select Las Vegas area charities to support visit GivingTuesday.org.
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SBDC NEVADA
TRADEMARK BASICS
November 18, 2021 - 11:00am-12:00pm
Are you a small business owner or entrepreneur interested in learning about trademarks and how to apply for a federal registration? Join USPTO trademark expert for a discussion about what all entrepreneurs, small businesses, and startups should know about trademarks.
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NV PTAC & INDUSTRY EXCELLENCE
WORKING TOGETHER TO HELP NEVADA MANUFACTURERS
November 3, 2021 - 1:00pm-2:00pm
This virtual session, presented at no charge, is designed for Nevada for-profit businesses, especially those interested in selling goods and or services in the public or government-related sector.
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Save the Date
The Clark County Business Development Advisory Council (BDAC) assists the County with its commitment to increase the number of minority, women, and small businesses doing business with Clark County and supports the County's Small Business Opportunity Program (SBOP). Meeting details coming soon. Mark your calendar and join us!
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If you offer information, resources, or events designed to help local small businesses succeed please let us know. Your story might be shared in an SBOP newsletter.
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Keep Your Business Profile Up To Date |
If your business contact information has changed since you first signed up for a Clark County small business training program or newsletter, please provide your new information using the "Update Profile" link at the end of this email. Never miss out on new updates that can help you grow your business!
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Stay in the Loop!
Get monthly
Small Business Updates from SBOP
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Sign up to receive information and resources that can help you grow your small business! |
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Questions About Doing Business with Clark County?
Please email Purchasing and Contracts at
Questions About SBOP
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