Greetings, Resilience Ally!
USRC's core purpose is to improve community resilience by establishing and implementing credible and consistent building rating systems that measure expected building performance in natural hazard events. Over time, our members have told us that they find the education work we do a valuable complement. Increasing the demand for resilient design goes hand in hand with increasing its supply.
I'm pleased to announce in this newsletter our newest venture in the public education space: USRC's podcast MAKING RESILIENCE COOL, available now on most platforms including Spotify and Apple Podcasts. USRC reported last summer on the growing popularity of podcasts, particularly since the pandemic, as a conduit for professional communication and thought leadership around disaster risk-reduction.
Each MAKING RESILIENCE COOL episode builds on themes presented in the Resilience Advantage webinar and video series USRC co-produced with sponsor Optimum Seismic, but in this new format, our host is Audrey Luu, a Senior Architectural Engineering student at Cal Poly San Luis Obispo.
It matters to have an aspiring young professional like Ms. Luu step in to drive the conversation. Increasing disaster resilience is a critical pursuit for our society, and we need new leadership talent in the pipeline that can include the perspectives and possibilities of their generation. Resilient design has a lot to offer as a career focus. What are the top things people under 40 want in their careers? A meaningful purpose and the ability to make a difference. Check and check!