Greetings!
Welcome to the October edition of the Milldam Monthly.
Facebook's recent outage earlier this month has renewed the industry's attention to data center downtime and how outages and other events are handled. Facebook, Instagram, and WhatsApp went down for six hours and three billion people were affected from all corners of the world.
Facebook's outage led to nearly $100M in lost revenue, and further highlights the importance of why data center owners and operators, as well as data center vendors, should be prepared to communicate during an outage or other tumultuous event.
According to Data Center Knowledge, an hour of data center downtime on average costs a provider $260,000. While that’s a large number, it does not take into account the often immeasurable costs the company’s reputation and credibility suffer within the industry.
Getting in front of a negative story while keeping the lines of communication open for all stakeholders, and ensuring that employees are not going rogue can help lessen the blow to corporate reputation and standing in the market.
-Adam
