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LEGISLATION SPOTLIGHT:
ARTIFICIAL INTELLIGENCE BILL OF RIGHTS
As artificial intelligence technologies continue to expand across consumer, commercial, and governmental applications, the Florida Legislature has focused on establishing guardrails to protect users. SB 482 filed by Sen. Leek/HB 1395 filed by Rep. Rizo creates the “Artificial Intelligence Bill of Rights” listing “rights” of Floridians interacting with artificial intelligence technologies. The staff analysis of the legislation can be found here. Key protections for consumers and the public and private sectors created by the legislation include:
Rights Relating to the Use of Artificial Intelligence: While the “AI Bill of Rights” articulates a number of rights of Floridians relating to the use of artificial intelligence, it alone does not create a new cause of action, civil or criminal penalties. Rather, the legislation permits Floridians to exercise these rights “in accordance with existing law.” The legislation lists rights, including, transparency when an individual is interacting with AI, the right to know whether an individual’s data is being collected, and requirements that such data is protected. However, for Floridians to exercise these rights themselves, they will likely have to pursue existing civil causes of action such as fraudulent misrepresentation, unfair and deceptive trade practices, and privacy claims.
Regulations for Companion Chatbot Use for Minors: The legislation would define and regulate minors’ use of “companion chatbots.” A companion chatbot is defined as an AI system that gives “human-like responses” and “is capable of meeting a user’s social needs.” The legislation would prohibit companion chatbot platforms from allowing minors to create user accounts without a parent or guardian’s consent. Violations of this provision may be punished with civil penalties by the Department of Legal Affairs and give rise to private causes of action.
Consumer Protections Regarding Bots: The legislation would require an operator to display a pop-up message notifying users that they are not engaging with a human counterpart at the beginning of an interaction between a user and a bot, and at least once every hour during the interaction. This provision allows the Department of Legal Affairs to bring a FDUTPA action and impose civil penalties of up to $50,000 per violation against operators who fail to comply, but it does not create a private cause of action for affected individuals.
Consumer Protections Regarding Deidentified Data: This provision would prohibit an artificial intelligence technology company from selling or disclosing personal information of users unless the information cannot reasonably be linked to an identified or identifiable individual or device linked to that individual (e.g. name, address, account numbers, IP address). Again, this provision permits the Department of Legal Affairs to bring a FDUTPA action and impose civil penalties of up to $50,000 per violation against operators who fail to comply, but it does not create a private cause of action for affected individuals.
Protections for Name, Image, and Likeness: The legislation would add images created through generative artificial intelligence to existing protections against the unauthorized publication of individuals’ likenesses. Effected individuals may bring civil actions to enjoin the unauthorized publication of their likeness and seek damages for loss or injury, including reasonable royalties and punitive damages.
Protecting Government Against Foreign AI: The legislation places limitations on government contracting with entities for artificial intelligence technology, software, or products if such entities have certain ties to a government of a foreign country of concern.
SB 482 was voted favorably out of the Commerce and Tourism Committee and is now in the Appropriations Committee. HB 1395 has not been placed on a committee agenda as of the date of this report.
Stearns Weaver Miller will continue to monitor developments related to artificial intelligence legislation and its potential impacts as the 2026 Session progresses.
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