MAY 2022

Dear {First Name},

Thanks for being a valued business associate, whether today or in the past. This issue of SAVVY features our digital marketing associate, Lori Pacuku's insight on what's coming next for business in the Meta world. It's a quick, but valuable read.


Want to chat? Contact me anytime. Just click here.

Anita O'Malley, CEO Leadarati

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Meta's Effect on the Future of Digital Marketing

By Lori Pacuku

In recent years, technological advancements paired with the effects of the pandemic have left our collective society spending more time in front of screens than ever before, and businesses have taken full advantage of that fact through the development of digital marketing.  


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This Month's Tip highlights a new LinkedIn feature


Users with creator mode turned on are now able to make newsletters on the platform that their connections can subscribe to be notified about future editions. This allows people to get right in front of their audience on LinkedIn and stay top of mind by sending their newsletter on a weekly, biweekly, or monthly basis, similar to an email marketing newsletter. 


See the screenshot below for the location of this feature.

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