Business News for May 3, 2021
Today's message includes the following news, best practices, and online courses:
  • Restaurant Revitalization Fund Application Opens Today
  • Wisconsin Expands Pandemic Unemployment Assistance Program
  • New App Connects Veterans with Essential Services

Upcoming Learning Opportunities:
  • Buy, Build, or Sell - Next Steps for Your Business
  • Fearless Performance Management
  • Building a Better Web Presence: Business Websites 101
  • Leading with Emotional Intelligence
SBA Programs & Updates
Restaurant Revitalization Fund Application Opens Today, 11am CST
online application will remain open until funds are exhausted
SBA Administrator Isabella Casillas Guzman announced the U.S. Small Business Administration will open applications on Monday, May 3, 2021, at noon EDT for the Restaurant Revitalization Fund. The online application will remain open to any eligible establishment until all funds are exhausted. 
This program will provide restaurants with funding equal to their pandemic-related revenue loss up to $10 million per business and no more than $5 million per physical location. Funds must be used for allowable expenses by March 11, 2023. 
Prepare to Apply
For the first 21 days that the program is open, the SBA will prioritize funding applications from businesses owned and controlled by women, veterans, and socially and economically disadvantaged individuals. All eligible applicants are encouraged to submit applications as soon as the portal opens. Following the 21 days, all eligible applications will be funded on a first-come, first-served basis.
Other RRF Resources
Wisconsin Expands Pandemic Unemployment Assistance Program
new COVID-related reasons support workers initially denied benefits
The Wisconsin Department of Workforce Development (DWD) has launched an expansion of the federal Pandemic Unemployment Assistance program (PUA). The U.S. Dept. of Labor expanded eligibility for the program to include three new COVID-related reasons under which a person may qualify. Newly eligible persons who were initially denied PUA benefits will receive a notification that they can re-apply, and depending on when someone was first affected by the pandemic, they could potentially receive up to 79 weeks of back payments.

The new PUA expansion includes someone:
  • who was denied continued unemployment benefits because they did not return or accept an offer of work at a worksite that was out of compliance with local, state, or national health and safety standards directly related to COVID-19.
  • Who provides services to an educational institution or educational service agency and is unemployed or partially unemployed because of volatility in their work schedule that is directly caused by the COVID-19 public health emergency.
  • Whose hours have been reduced or who was laid off as a direct result of the COVID-19 public health emergency (i.e. a server at a restaurant who was laid off for eight weeks while the restaurant was closed for in-person dining but remained open for carry-out and delivery service).

New App Connects Veterans with Essential Services
The Center for Veterans Issues recently launched a veteran support app called CVIHelp. This app, designed for veterans, caregivers, military families, and dependent survivors, helps connect each user with resources and is free and available on Apple, Android, and browser-based platforms.

Upcoming SBDC Virtual Learning Opportunities
Buy, Build, or Sell - Next Steps for Your Business
May 18, 2021
It takes a lot of sweat equity to build up a successful business, and most business owners will eventually want to retire. For many, retirement may translate into selling your business – and it is crucial to prepare for a big exit, right from the start.

Even if you never plan on selling, building your business as though you intend to someday will make everything run more efficiently – you’ll be able to see how your business is trending overall, maintain a cleaner financial picture, and implement better standard operating procedures. This class will help you understand how to analyze your business’ financial performance as well as some qualitative factors to consider when making decisions regarding your investment in your business.
Fearless Performance Management
starts June 21
For new and continuing managers alike, the performance management process can be an intimidating one. Yet this opportunity for two-way feedback can become one of your greatest assets as you and your team members work together collaboratively.

This class provides you with specific tools you can use to set performance goals, document and manage performance, maintain ongoing communication, and develop performance improvement plans. 
Building a Better Web Presence: Business Websites 101
June 29, 2021
In this “101” course, we will discuss elements to consider to creating a strong business website. Whether you are looking to create your website from scratch or want a “checklist” of recommendations to evaluate what you currently have, this event is a great place to start.
Some topics we will discuss include:
  • Determining what information is most important – don’t let your message get lost!
  • Creating a succinct CTA (call to action)
  • Considerations for mobile-friendly websites
  • Setting up your menu pages
  • Suggested website resources
Leading with Emotional Intelligence
July 20, 2021
More than ever during the pandemic, being an emotionally intelligent leader has been a key factor in your organization's overall success.

Emotional Intelligence is all about people skills – how well you know yourself and your emotions and how well you read and interact with others and their emotions. Learn about how the brain, the body and emotions affect each other, and then how to better manage your own emotions and the emotions of others so you can have clearer, more accurate communications that create cooperation and collaboration in the workplace.
Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the UW-Madison SBDC office at or 608-263-2221 to request accommodations.

The Wisconsin SBDC Network is a proud part of the Institute for Business & Entrepreneurship in the University of Wisconsin System. It is funded in part through a Cooperative Agreement with the U.S. Small Business Administration.