Cadillac Division Manager Lawrence Fisher had paid a visit to the Don Lee coachworks in Los Angeles early in 1926. He saw Earl designed each car as a whole rather than a collection of disparate body parts. He sculpted many models from clay, investing his designs with continuity, totality and style.
“It was an important meeting,” said Sloan. “For Mr. Fisher’s interest in this young man’s work was to result in actively influencing the appearance of more than fifty million automobiles from the late 1920s to 1960.”
With Sloan’s patronage, Earl launched General Motors on a fresh course.
“We wanted a production automobile that was as beautiful as the custom cars of the period,” said Sloan who also proved himself a visionary.
It signaled the beginning of an era when beauty, style, color and graceful proportion became as important as, in Sloan’s words, “soundness of workmanship and other elements of a more mechanical nature.”